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Stephany AmaroSA
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Stephany Amaro

@stephanyamaro

Content & Brand Creative at SmartClouds, creating B2B tech community campaigns and building MATCHACHACHA’s content and experiences.

Spain
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What I'm looking for

I’m looking for a brand environment where I can bring together content strategy, storytelling, culture, creators, and social execution, drawing on broad marketing experience and building projects from idea to publication.

At SmartClouds, I create and coordinate communications for B2B tech communities across LinkedIn, newsletters, and owned channels, making complex topics clear and relevant. I also plan campaigns and experiences around meetups, webinars, and summits.

At Kompii Fintech, I led marketing and communications strategy across two markets, covering brand positioning, social media, and multichannel campaigns. I managed content strategy, product messaging, audiovisual production, and influencer marketing.

I created MATCHACHACHA from the ground up as an experiential matcha brand in Valencia. I develop its social content, UGC-style storytelling, photography, and video, and coordinate creator collaborations and in-person experiences.

Earlier, I developed content strategies for consumer brands at Robin Creative Agency and coordinated creative teams and creator projects at Wizerlink Agency. I’m looking to bring my experience across content strategy, storytelling, creators, and hands-on social execution to a brand environment.

Experience

Work history, roles, and key accomplishments

MA
Current

Founder, Brand, Community & Content

Matchachacha

Jan 2025 - Present (1 year 9 months)

Created an experiential matcha brand from scratch in Valencia, including concept, positioning, identity, tone, and experience. Develops social media, UGC-style content, photography, video, and storytelling to build community, and manages collaborations with creators, influencers, venues, and local brands.

KF

Marketing & Communications Manager

Kompii Fintech

Jan 2022 - Dec 2025 (3 years 11 months)

Led 360-degree marketing and communication strategy in two markets, including positioning, brand tone, social media, and multichannel campaigns. Managed content strategy, product messaging, audiovisual production, and influencer marketing, coordinating teams and vendors from brief to delivery.

Education

Degrees, certifications, and relevant coursework

Universidad de Lima logoUL

Universidad de Lima

Programa Especializado en Customer Experience, Customer Experience

Completed a specialized program in Customer Experience at Universidad de Lima.

EAE Business School logoES

EAE Business School

Máster en Marketing & Sales Management, Marketing & Sales Management

Completed a Master's in Marketing & Sales Management at EAE Business School in Madrid.

Universidad Católica Andrés Bello logoUB

Universidad Católica Andrés Bello

Grado en Comunicación Social, Social Communication

Earned a degree in Social Communication from Universidad Católica Andrés Bello.

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