
Cameron B
@cameronb
I drive retail growth through sales leadership, digital marketing, social media, and analytics.
What I'm looking for
I've led sales teams at Coach New York, delivering results across store performance, client relationships, sales strategy, and global livestream shopping events.
As an Assistant Store Manager at The North Face, I partnered to increase profitability by 10% over FY23 and led a team of 15+ through training, operations, merchandising, and customer engagement.
My work also spans digital marketing and communications, from evaluating social metrics for 90+ creators to managing SEO, newsletters, social media, rebranding projects, and community campaigns. I'm a licensed Life & Health Insurance agent with a BS in Public Relations & Marketing.
Experience
Work history, roles, and key accomplishments
Lead Sales Supervisor
Coach New York
Jan 2020 - Jan 2025 (5 years)
Led a team of nine, consistently measuring personal and store metrics to achieve goals. Excelled in salesmanship, product knowledge, and communication as the point of contact between client and brand.
Partnered with the Store Manager to increase profitability by 10% over FY23. Led a team of 15+ to ensure thorough training and ongoing team development.
Executive Assistant
Cristina Raules Co.
Jan 2021 - Jan 2022 (1 year)
Delegated 5+ rebranding projects and onboarded 7 interns. Managed website SEO, solved IT problems, and handled day-to-day communications.
Public Relations Coordinator
Missouri State University
Jan 2021 - Jan 2022 (1 year)
Managed social media presence and created weekly city-wide publicity. Crafted and distributed monthly newsletters and formulated community campaigns.
Education
Degrees, certifications, and relevant coursework
SEMRush
Platform Certification, Digital Marketing
Completed SEMRush and Hubspot platform certifications in January 2025.
Google Analytics Advanced, Analytics
Completed Google Analytics Advanced certification in September 2025.
Missouri State University
Bachelor of Science, Public Relations and Marketing
2018 - 2022
Bachelor of Science in Public Relations and Marketing from Missouri State University, completed in June 2022.
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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