BENABDALLAH Ahmed

Owns the full paid media engine across Google and Meta with multi-million-dollar yearly budgets, allocating capital based on marginal return. Architected incrementality testing framework and built creative testing system at scale post-ATT.

Escalated lead generation 20% through AI automation and targeted acquisition strategies. Improved booking appointment conversion 27% via A/B testing and user behavior analysis.

Delivered comprehensive training on digital marketing, including Facebook Ads, Google Ads, Crello, community management, and SEO strategies to 100+ students and professionals. Designed and updated curriculum to reflect latest platform changes.

Orchestrated dual-track growth for B2B SaaS ERP and health-tech e-commerce, architected high-conversion funnels with upsell/cross-sell frameworks. Directed multi-channel GTM executions for major product launches.

Slashed CAC 30% with personalized engagement strategies improving retention/LTV. Orchestrated omnichannel growth via GA4, Looker, Facebook Insights for 20% traffic/sales ROI increase.

Functioned as a Growth Hacker, propelling revenue growth 150% through rapid experimentation and rigorous optimization of the end-to-end sales pipeline. Administered a high-velocity marketing budget (6-figures monthly).

Drove 75% revenue growth in luxury goods categories by optimizing product listings and enhancing the customer journey. Increased website traffic 200% by applying best practices in SEO, CRO, and sales funnel optimization.

Architected a full-funnel measurement framework, transforming raw data from Looker, GA4, and Facebook Insights into a strategic growth roadmap. Synthesized complex behavioral data into board-level actionable insights.

Managed and optimized Shopify & WordPress dropshipping stores for US/UK markets, enhancing automation and conversion rates through A/B testing, UX/UI improvements, and performance analytics. Created and executed SEO, SEM, and multi-channel marketing strategies.

Optimized all aspects of digital strategy, including benchmarking, SEO/SEA enhancement, and social media marketing. Analyzed market trends, industry developments, and company performance.

Architected and deployed production-grade LLM pipelines using Node.js and LLM APIs, specializing in prompt engineering for structured output and semantic clustering. Engineered scalable backend systems using MERN stack and microservices architecture.

Managed B2B sales pipeline for enterprise connectivity solutions, conducting needs assessments and technical demos. Achieved 120% of quarterly quota through consultative selling approach.

Provided L1/L2 technical support for 200+ users across hardware, software, and network issues, maintaining 95%+ SLA compliance. Documented troubleshooting procedures and built internal knowledge base reducing repeat ticket volume by 30%.

Growth-Driven Design Certification.

Digital Analytics & Regression certification.

Advanced Google Analytics certification.

Business Analytics for Decision Making certification.

Master M2 in Business Intelligence, suspended in graduation project.

Effective Problem-Solving and Decision-Making certification via Coursera.

Master M1 in Business Intelligence.

CNSS Certified Network Security Specialist certification.

Bachelor of Digital Marketing & Strategies.

Bachelor of Embedded Systems & Electronics.