Ayrton Jimenez-Aldridge

As Growth Marketing Manager at Gousto, I led gamification initiatives and third-party integrations to enhance customer engagement. I developed innovative referral campaigns that significantly increased sign-ups and pioneered performance marketing strategies that boosted orders. My role involved managing CRM campaigns and delivering multichannel marketing strategies.

As Growth Marketing Manager at Gousto, I led gamification initiatives to enhance customer engagement and retention. I directed the integration of a loyalty platform and launched innovative refer-a-friend campaigns, achieving significant increases in sign-ups. My role involved managing CRM campaigns and performance marketing strategies to boost transactional orders.

At British Gas, I directed digital marketing campaigns and e-commerce journeys, focusing on personalization and SEO. I led cross-functional teams to enhance user experience and managed A/B testing strategies to optimize website performance, delivering actionable insights to stakeholders.

As Lead Digital Marketing Manager at JK Media Group, I directed digital marketing strategies, overseeing SEO, PPC, and social media campaigns. I managed the marketing roadmap and budget, facilitating strategic planning sessions to enhance digital performance.

As Lead Digital Marketing Manager at JK Media Group, I directed comprehensive digital marketing strategies, managing budgets and implementing SEO, PPC, and social media campaigns. I facilitated strategic planning sessions and integrated analytics tools for performance insights.

In my role as International Marketing Executive at Dyson, I focused on driving conversion rate optimization for the US market. I launched successful CRM campaigns and established the APAC digital analytics hub, enhancing digital performance and cross-channel marketing efforts.

In my role as Senior Product Manager at British Gas, I directed digital marketing campaigns and e-commerce experiences, focusing on personalization and SEO. I led cross-functional teams to enhance user experience and managed A/B testing strategies to optimize performance across digital channels.

As Global Product Owner at Dyson, I led global website enhancements and retention strategies. I collaborated with CRO teams for A/B testing and managed SEO improvements, enhancing customer journeys across multiple regions while analyzing commercial performance metrics.

As Global Product Owner at Dyson, I led global website enhancements and managed the retention strategy. I collaborated with teams to improve customer journeys and implemented SEO and navigation improvements, driving significant performance analytics and insights.

In my role as International Marketing Executive at Dyson, I focused on driving conversion rate optimization for the US market. I launched successful CRM campaigns and led global retail activations, enhancing digital performance and customer retention strategies.

Grade: Second class, first degree

Pursued a Bachelor of Arts in Economics and International Relations, graduating with a second class, first degree.

Grade: Second class, first degree

Pursued a Bachelor of Arts in Economics and International Relations, graduating with a second class, first degree.

Grade: 90 (Distinction)

Studied Economics and Marketing during a year abroad, achieving a distinction with a score of 90.