Ashish Makwana
@ashishmakwana
SEO strategist turning technical insights and keyword strategy into measurable organic growth.
What I'm looking for
I’m an SEO strategist with 3+ years of experience driving organic growth across media and digital brands. I focus on technical SEO and keyword strategy, then translate what I find into actionable recommendations that improve visibility, traffic, and engagement.
In my most recent role as an SEO Executive, I drove organic growth across multiple websites with on-page and technical SEO improvements, contributing to an approximate 20% increase in website registrations and 10% growth in magazine subscriptions. Earlier, as an SEO Analyst, I supported data-driven SEO recommendations that increased organic traffic by 30% and user engagement by 25%, while coordinating with content, UX, technical teams, and third-party agencies. I bring strong reporting, competitive analysis, website audits (crawl efficiency and crawl budget), and cross-functional collaboration to help teams prioritize the work that moves KPIs.
Experience
Work history, roles, and key accomplishments
SEO Executive
Emap
Aug 2024 - Present (1 year 10 months)
Drove organic growth through on-page and technical SEO improvements, contributing to ~20% more website registrations and 10% growth in magazine subscriptions. Produced audits and performance reports, and supported competitor/keyword-gap analysis to guide targeted SEO initiatives.
SEO Analyst
Publicis Media
Nov 2020 - Jul 2022 (1 year 8 months)
Supported SEO strategy to improve website traffic and ROI by coordinating with content, UX, technical teams, and external agencies. Increased organic traffic by 30% and user engagement by 25% using data-driven recommendations and KPI/trend analysis.
Education
Degrees, certifications, and relevant coursework
University of Surrey
Master of Science, Business Analytics
Master of Science in Business Analytics at the University of Surrey (Mar 2024).
Mumbai University
Bachelor of Engineering, Electronics & Telecommunications
2020 -
Bachelor of Engineering in Electronics & Telecommunications at Mumbai University (Oct 2020).
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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