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Ann Lee

@annlee

Business Development professional driving B2B lead generation and sales growth in tech and AI.

South Africa
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What I'm looking for

I am seeking a role where I can drive B2B lead generation and sales growth for tech/AI products, align marketing and sales, and advance into greater responsibility.

I am a proactive Business Development Assistant with experience in B2B service-based sales, lead generation, and client relationship management within the tech and AI consultancy space. I specialize in connecting with decision-makers, qualifying prospects, and building scalable outreach processes that drive measurable pipeline growth.

At GrowthTech Development House I led outreach to manufacturing, logistics, and industrial sectors, helped implement ISO 9001 practices, and contributed to a 30% increase in the sales pipeline within six months. I manage CRM systems to ensure clean prospect data, support discovery call scheduling, and collaborate on marketing initiatives that generate inbound leads.

I bring a strategic mindset, strong communication skills, and hands-on experience with HubSpot, Zoho, Apollo.io, and project management tools. I aim to align sales and marketing to secure pilot clients for AI solutions and help scale go-to-market efforts for predictive maintenance and vision-guided robotics.

Experience

Work history, roles, and key accomplishments

GH
Current

Business Development Assistant

GrowthTech Development House

Mar 2024 - Present (1 year 6 months)

Led B2B outreach and prospecting for an AI consultancy, generating qualified leads and contributing to a 30% increase in the sales pipeline within six months while improving CRM data quality and supporting pilot client acquisition.

Education

Degrees, certifications, and relevant coursework

Rhodes University logoRU

Rhodes University

Advanced Diploma, Business Analysis

2021 - 2022

Completed an Advanced Diploma in Business Analysis with practical coursework in requirements gathering, process mapping, and stakeholder engagement.

Rhodes University logoRU

Rhodes University

Bachelor of Social Science, Industrial Psychology

2017 - 2021

Completed a Bachelor of Social Science in Industrial Psychology with coursework and projects focused on workplace behavior, assessment, and organizational processes.

Tech stack

Software and tools used professionally

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Ann Lee - Business Development Assistant - GrowthTech Development House | Himalayas