Amelia Glickman

Own digital customer experience strategy across 16 B2B and B2C brands, directing developers on platform improvements and governing digital experience standards to drive conversion optimization. Led AI-enabled content and workflow operations and report digital performance to executive leadership across the multibrand portfolio.

Mentored and managed community programming through LaunchPad initiatives, supporting entrepreneurship and innovation efforts. Helped coordinate ongoing program delivery in Boston-based startup and innovation communities.

Scaled B2B eCommerce revenue from $18M to $35M in year one and to $50M by year two (178% total growth) through Adobe Commerce platform optimization, CRO, digital merchandising, and customer journey redesign. Led M&A digital integration for 100K+ SKUs, built SEO governance that grew organic traffic from 20% to 70%, and developed attribution and experimentation programs to improve conversion and rev

Owned eCommerce operations strategy for a headless B2C subscription platform on Contentful, including platform governance, MarTech integration, lifecycle marketing, and cross-functional delivery. Drove a 300% increase in site conversion through data-driven CRO, customer journey redesign, and rapid experimentation grounded in funnel analysis.

Founded and scaled a D2C brand from zero by owning Shopify eCommerce operations, subscription program design, customer experience, and subscription P&L accountability across a 20-SKU portfolio. Increased page conversion by 1,200% and grew subscription MRR and LTV by 75% through systematic CRO, behavioral analytics, and continuous experimentation.

Led a global 5-person marketing team for a multibrand health and wellness eCommerce marketplace, owning eCommerce operations, SEO strategy, and performance reporting across a diverse product catalog. Drove ongoing optimization of digital marketing and site performance through structured KPI reporting.

Built go-to-market strategy and led product management for an enterprise SaaS platform. Contributed to startup recognition, including a 1st Prize Best Startup at Google Campus.

Launched a new product division for sustainable green building products, generating $300K+ in pre-sales within one quarter and $2M+ in first-year revenue. Supported product innovation recognition, including a 3rd Prize Best Innovation at Jewish National Fund.

Grew annual revenue to $3M+ and improved profit margins from 18% to 50%+ through operations leadership and lean management. Named to the Big 50 List and led customer success-focused operational improvements.

Completed an Executive Certificate in Design Thinking at MIT in Cambridge, MA.

Earned an Executive MBA from Tel Aviv University in Israel.

Completed a Post-Graduate Diploma in IT Management at the Information Technology Institute in Toronto.

Completed a B.A. in Political Science and Government at Hebrew University in Jerusalem, Israel.