Open to opportunities

Alli Aremu

@alliaremu

Message

Digital Marketing Strategist crafting full-funnel growth systems with measurable ROI across paid, email, and SEO.

Nigeria

Message

What I'm looking for

I’m looking for full-time, contract, or remote marketing work where I can architect full-funnel growth systems—combining audience research, paid media, email, SEO, and relentless testing. I want clear goals, fast iteration, and AI-assisted execution.

I’m a results-driven Digital Marketing Strategist with 3+ years of end-to-end campaign experience across paid advertising, email marketing, SEO content, social media growth, and full-funnel strategy. I focus on measurable ROI in both B2B and B2C markets, consistently delivering results above industry benchmarks—often at a fraction of typical ad budgets.

I don’t just run marketing campaigns; I architect growth systems at the intersection of consumer psychology, data-driven strategy, and multi-channel execution. I understand why people buy, rooted in deep audience research, behavioural psychology, and relentless testing—so campaigns can be built to convert, not just to get clicks.

I’ve built campaigns from scratch and repaired broken funnels to drive strong performance outcomes. For example, I delivered 2.25x–2.5x ROAS on real estate campaigns, reduced cost-per-lead to $6.69–$12.37 via Facebook, and achieved a 12.50% checkout conversion rate on digital product landing pages.

In recent in-house and remote roles, I’ve owned campaign performance and conversion assets—improving engagement, traffic, and revenue through structured funnel design and iteration. At DELAK Digital Web Agency, I managed a large share of outgoing campaigns, improved email open rates by 30%, and designed a core funnel landing page that became the company’s primary conversion asset.

Experience

Work history, roles, and key accomplishments

Current

Sales & Marketing Specialist

Current

Fiona Spence: Coaching & Training for High Performance

May 2025 - Present (1 year 2 months)

Led full marketing strategy for a high-performance coaching brand, focusing on lead generation and conversion optimization. Worked across direct response advertising, funnel optimization, ad creative, and campaign management.

Direct Response Advertising Conversion Optimization Lead Generation Campaign Management Paid Advertising Ad Creative Funnel Optimization Conversion Rate Optimization Direct Response Marketing Landing Pages Analytics Reporting

Current

Marketing & Campaign Manager

Current

Delak Digital Web Agency

Aug 2024 - Present (1 year 11 months)

Managed 40% of outgoing marketing campaigns and improved email open rates and customer satisfaction. Designed a high-performing funnel landing page, increased website traffic via SEO content rollout, and improved social engagement.

Landing Page Optimization SEO & Content social media engagement Revenue Generation Campaign Management Email Marketing Landing Pages Conversion Optimization SEO Content Strategy Website Traffic Growth Social Media Strategy Analytics Reporting

Current

Digital Marketing Strategist

Current

Independent / Freelance

Jan 2022 - Present (4 years 6 months)

Provided end-to-end marketing strategy and execution for coaches, course creators, real estate professionals, and info-product businesses. Delivered improved cost-per-lead, ROAS, conversion rates, and campaign outcomes through multi-channel full-funnel work.

Content Marketing Consultant

Monroe Global

Mar 2024 - Aug 2024 (5 months)

Developed organic content frameworks for LinkedIn and other social platforms to support B2B client acquisition and audience growth. Adapted content marketing models across client niches and contributed to messaging strategy.

LinkedIn Content Marketing Organic Social Content LinkedIn Content Strategy B2b Content Marketing Messaging Strategy Audience Growth

Campaign Strategist

Distinction Forex Academy

Jan 2024 - Jul 2024 (6 months)

Improved webinar attendance through targeted promotional campaigns and conversion-focused landing pages. Reduced campaign turnaround time by implementing structured review and editorial workflow processes.

Conversion Focused Pages Promotions And Campaigns Performance Optimization Webinar Promotion Campaign Strategy Audience Targeting Landing Page Optimization

Marketing & Growth Executive

Reliefly.co

May 2023 - May 2024 (1 year)

Built and automated email marketing campaigns to improve open rates and drive conversion uplift within 45 days. Grew social following, increased website traffic via SEO content, and improved operational scheduling workflow via automation.

Email Marketing Automation Email Campaigns Conversion Rate Optimization SEO & Content Channel Distribution Email Marketing Email Automation Segmentation Workflow Automation Social Media Growth organic content strategy SEO Content Strategy Website Traffic Growth Analytics Reporting

Senior Marketing Strategist

Moonshot Marketing

Jun 2023 - Jan 2024 (7 months)

Owned multi-channel campaign strategy for digital and traditional advertising, improving social following, website traffic, and email open rates. Increased webinar attendance and streamlined team workflow to reduce hiring time and improve content turnaround.

Conversion Focused Pages Social Media Growth Website Traffic Growth Social Media Strategy Email Marketing A B Testing (Hooks Subject And Sequencing)Webinar Promotion Audience Targeting Workflow Design Team Management Analytics Reporting

Marketing & Social Media Executive

DesignIT Africa

Mar 2022 - May 2023 (1 year 2 months)

Managed multi-platform social media strategy to grow total followership through content, engagement, and ad campaigns. Launched a grocery mart go-to-market campaign that boosted profits and used customer feedback to create marketing assets and raise satisfaction scores.