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Adedoyin Adeniyi

@adedoyinadeniyi1

Full-Funnel Growth Marketing Strategist who delivers 20K leads in 14 days, 376K audience growth & AI pipelines that slash manual sales work by 70%

Nigeria

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What I'm looking for

I’m looking for a growth marketing role where I can own full-funnel acquisition, scale conversion with data + AI automation, and build measurable pipelines—combining paid media, SEO, and content to drive qualified leads and revenue.

I’m a Marketing Strategist with 7+ years of building full-funnel campaigns that convert. I generated 20k+ leads in 14 days, grew audiences by 376K, and engineered AI-automated B2B/B2C pipelines that cut manual sales effort by 70%—turning hesitation into conversion with a mix of consumer psychology and data-driven systems.

At Famfa Oil Group, I repositioned and relaunched the Flourish Africa ₦1 Billion women entrepreneurship fund campaign, driving a 127K+% increase in applications (from 16 to 20,416) in under 14 days and surpassing a 5,000 target by 3.1x. I also deployed two AI-powered CRM automation pipelines in LeadzConnect (covering lead capture, qualification, inspection booking, no-show recovery, and post-sale Google Review automation) and grew organic search presence from zero to #1/#2 on high-intent local queries within the campaign period.

Experience

Work history, roles, and key accomplishments

Group Digital Marketing Executive

Famfa Oil Group

Aug 2021 - Jan 2025 (3 years 5 months)

Repositioned and relaunched the Flourish Africa ₦1 Billion women entrepreneurship fund campaign, driving a 127K+% increase in applications (16 to 20,416) in under 14 days and surpassing the 5,000 target by 3.1x. Deployed AI-powered CRM automation pipelines in LeadzConnect, reducing manual sales effort by 70% and generating 600 qualified leads with an 80% inspection show-up rate.

Growth Marketing SEO SEM Data Analytics CRM Automation AI Tools ElevenLabs Prompt Engineering Email Marketing Content Marketing Strategy Influencer Marketing Copywriting Google Ads Meta Ads LinkedIn Ads Organic Search Google Review Automation Lead Qualification

Digital/Media Marketing Manager

Miniso Nigeria

Dec 2019 - Jun 2021 (1 year 6 months)

Drove 140% Facebook growth and 40% Instagram growth in one month by repositioning Miniso Nigeria into a lifestyle brand and building a UGC-led sales funnel. Led the Nigerian market launch of the Marvel x Miniso digital campaign and launched the first email marketing campaign, growing subscribers by 500+ active subscribers in two weeks.

Growth Marketing Email Marketing Content Marketing Strategy Short form Video Influencer Marketing Copywriting SEO SEM Data Analytics

Content Manager

Altitude Group

Mar 2019 - Dec 2019 (9 months)

Scaled the LinkedIn company page from 5 to 600+ followers using a structured organic content strategy and launched the company’s first blog. Generated ₦1M+ in direct sales for Fine Foods & More through targeted Instagram marketing campaigns and coordinated multi-channel CSR campaigns with government partners.

Content Marketing Strategy SEO SEM Data Analytics Email Marketing Short form Video Copywriting

Marketing & Communications Executive

Proten International

Oct 2017 - Feb 2019 (1 year 4 months)

Secured a major client worth ₦1.8M by managing the full client database and contributing to pipeline growth through telemarketing and event networking. Grew social media presence across LinkedIn, Facebook, and Instagram and executed weekly Mailchimp email campaigns with a 28% open rate.

Growth Marketing Email Marketing Content Marketing Strategy Copywriting Influencer Marketing Data Analytics CRM Automation