Open to opportunities

Alison Marnell

@alisonmarnell

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Customer Experience Manager

Spain

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What I'm looking for

Seeking a challenging role in customer experience management

Highly motivated and experienced Customer Experience Manager with a Master's degree in Customer Experience Management and Innovation from ESIC business and Marketing School, Spain. Skilled in project management, experience design, and product strategy, with a strong passion for driving innovation through disruptive solutions that meet customer needs and deliver measurable value.

With a background in Industrial Engineering and a Master's in Customer Experience Management, I have developed a unique blend of technical and business skills, allowing me to thrive in collaborative environments and lead teams with a focus on objectives, precision, and excellence. My experience spans various industries, including banking, retail, and utilities, with a proven track record of delivering successful projects and driving business growth.

I am a strong believer in the importance of customer-centric design and have developed expertise in design thinking, customer journey mapping, and touchpoint optimization. I am proficient in a range of tools, including Jira, Confluence, Notion, Trello, R studio, MySQL, Power Bi, Mix panel, and Google analytics, and have experience working with cross-functional teams to drive business outcomes.

Experience

Work history, roles, and key accomplishments

Current

Product and Experience Consultant

Current

Raven, consulting services

Dec 2022 - Present (2 years 5 months)

Evaluated global bank loyalty programs across multiple regions, identifying improvement opportunities and crafting strategic recommendations. Designed and implemented a value proposition and operational model for an AI services company, including website MVP and user experience enhancements.

Customer Experience Management Strategic Planning User Experience Design Project Management Data Analysis HubSpot SEO Google Analytics Customer Journey Mapping Agile Methodologies

Project Manager

Ripley

Jan 2021 - Jan 2022 (1 year)

Managed sales team and defined short and medium-term goals. Optimized online transaction refund processes and implemented technological initiatives to enhance customer experience.

Project Management Team Leadership Customer Experience Process Improvement Data Analysis Strategic Planning Communication Skills Agile Methodologies

Business Analyst

Seguros Falabella

Jan 2019 - Jan 2020 (1 year)

Led data analysis to enhance business operations and coordinated reporting for multiple countries. Proposed a new business model to improve profitability and optimized the digital customer journey for mutual funds.

Data Analysis Business Modeling Customer Journey Mapping Digital Transformation Reporting Project Management Stakeholder Engagement User Centric Design Agile Methodologies

Project Manager Jr

Methanex

Jan 2018 - Jan 2019 (1 year)

Automated gas price calculations and designed a Power BI dashboard for KPI visualization. Managed contract compliance and proposed improvements for information structure migration.