At SHISEIDO, I coordinated 360° product launches across 35 EMEA markets, aligning trade marketing, e-retail assets, samples and local market requirements. I also analysed sell-in, sell-out and launch performance to inform marketing decisions.
At CHANEL, I coordinated launch calendars and campaign execution across EMEA with Digital and Merchandising teams. I created campaign toolkits and product storytelling for retailers and external stakeholders.
At SEPHORA, I managed onboarding, training events and communications for up to 150 participants across 15 EMEA countries. I also created communication materials for brand partnerships including Dior, Givenchy and Huda Beauty.
At RENAULT, I managed five product categories across development, pricing, marketing and delivery, and analysed sales performance and market trends to support commercial decisions. My experience spans product marketing, launches and market analysis across beauty, retail and automotive.
