Abanoub Rizk
@abanoubrizk
I generate qualified leads and measurable growth through full-funnel performance marketing for B2B and medical businesses.
EgyptWhat I'm looking for
I build full-funnel campaigns that generate qualified leads, appointments, and measurable revenue. I’ve managed paid media across Google, Meta, TikTok, Snapchat, and LinkedIn for B2B, medical, SaaS, and e-commerce businesses.
I pair media buying with landing pages, GA4, GTM, Meta Pixel, Conversion API, Microsoft Clarity, automation, and CRM integration to turn advertising spend into scalable growth. I’ve also driven social and YouTube growth through content strategy, SEO, metadata, hooks, and performance analysis.
Experience
Work history, roles, and key accomplishments
Worked as Performance Marketing Specialist at Andalusia Health KSA.
- Managing the digital performance of the ICE group
- Creating the Digital Marketing direction and stratgey for ICE MARKETING
- Managing the performance media buying activities for the clients of the Group
- Supervision of the Digital Marketing, Social Media, Content and Creative teams using Notion, Slack and other tools
- Analyzing El Recapper YT channel' performance, impression-CTR, spikes and best intros, content and hooks and Thumbnails
- Create the content strategy and the positioning of the channel to drive more views and engagement
- Collaboration with video editor and designer to create outstanding videos and content
- Building SEO strategy and metadata
Worked as Digital Marketing Specialist at Freelancer- Self employed.
- Building a channel for an academy dedicated to teaching arabic for non-arabs
- More than 15K ORGANIC views in only 90 days
- Building Organic System to drive growth and revenue to the academy
- Optimizing SEO and Metadata for the videos
- Creating Content ideas, hooks and Thumbnails
- Creating Thumbnails with AI tools ( Nanobanana- Chatgpt- Leonardo AI)
- Managing the Social Media accounts for Andalusia Clinics in Jeddah and Andalusia Home Care service in KSA
- Building funnels for each speciality to drive organic growth and leads to the clinics
- Spending +20K SAR monthly to build upper funnel and generating +1000 clinics appointements and +189k SAR as revenue
- Creating content plans and enhancing the online presence for the clinics on Soci
- Generating +55 Qualified leads for SaaS products and ERP systems with 4 leads converted to clients with total revenue: 600k EGP
- Creating landing pages that maximze conversion
- Working on Google Ads, Search campaigns, Display campaigns to boost the quality of the leads
- Working on Meta Ads for targeting mid-size businesses
- Setting up GA4 & GTM & Clarity to help me analyze the performa
- Managing the content creation for Dr. Ozzy personal Branding
- Building and implementing strategy for DMs and content on TikTok
Worked as Senior Social Media Specialist at Epix Marketing agency.
Worked as Senior Key Account Manager at MICO WORLD MENA.
Worked as Senior Account Manager at StarMaker.
Worked as Senior Customer Relationship Management Consultant at BIGO.
Education
Degrees, certifications, and relevant coursework
Bassem School
Snapchat Ads
Issued Jan 2026
Anthropic
Certificate of completion: Claude 101
Issued May 2026
Landingi
Landing Page Basics
Issued Mar 2026
Bassem School
Google Ads Fundamentals
Issued Mar 2026
Bassem School
Facebook Ads
Issued Nov 2025 · Expires Nov 2027
LinkedIn Fundamentals Course
Issued Apr 2025
Freelanzwya
YouTube management
Issued Oct 2025
Bassem School
Instagram Ads
Issued Dec 2025 · Expires Dec 2027
Udemy
From unknown to popular: secrets to explosive brand growth!
Issued Mar 2025
Bassem School
TikTok Ads
Issued Oct 2025 · Expires Oct 2027
Integrated Marketing Foundation
Social Media Specialist Diploma
Issued Jul 2024 · Expired Jul 2026
Coursera
Preparation for Job Interviews
Issued Jul 2022
Coursera
Learning how to learn
Issued Dec 2022
Copenhagen Business School
Introduction to consumer neuroscience & neuromarketing
Issued Dec 2021
Helwan University Cairo
Bachelor of Business Administration - BBA, Marketing
2015 - 2020
Integrated Marketing Foundation
Social Media Analytics , strategy and crisis management
Issued Dec 2020
Fundamentals of digital marketing
Issued Aug 2020
Sauder Social Entrepreneurship (SSE)
Introduction to Marketing
Issued Jan 2018
Berlitz Egypt
English
Issued Jun 2018
Tsinghua University
Conversational English skills
Issued Aug 2017
Catalyst Inc.
Communication skills for bridging divides
Issued Nov 2016
Tech stack
Software and tools used professionally
Availability
Location
EgyptAuthorized to work in
Salary expectations
Social media
Skills
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