At Trickaa Al Khaleej, I lead end-to-end digital marketing delivery, from client briefings and strategy design through execution, optimization, reporting, and retention. I built automated project and performance systems with Google Sheets, Airtable, Google AppSheet, and Looker Studio.
I also developed funnel and outreach workflows for high-intent audiences, using tools including Respond.io and LinkedIn Sales Navigator. Those campaigns achieved nearly 14 ROAS for my clients.
Previously, as a Digital Marketing Associate at Basaqat Al Ulu, I led research and campaign ideation for nonprofit marketing, built a WhatsApp broadcast campaign structure, and analyzed performance to recommend optimizations.
Across earlier roles, I drove sales and audience growth for travel, medical, fashion, and e-commerce clients. At Marketo for Business Development, I helped a local travel agency grow sales by 400% in one month while reducing cost per lead by 81.7%.

