Shereen Elsherif

Lead regional digital marketing strategy for Andalusia Group across KSA, overseeing performance marketing, SEO, media buying, and social media. Achieved a 7% revenue increase versus best-practice benchmark in July 2026 and lead a cross-functional team of 17+.

Provided freelance media buying and translation services across multiple companies and projects.

Directed the digital marketing section for KSA operations, aligning strategy across performance marketing, content, and social channels. Restructured the marketing department's workflow and improved collaboration with Inventory, Sales, Finance, and Logistics.

Led a team of media buyers, overseeing campaign setup, optimization, and performance reporting.

Directed paid media strategy and performance media buying across multiple campaigns and platforms.

Owned performance marketing strategy for the mobile application, driving user acquisition and engagement campaigns.

Supervised digital marketing execution and performance reporting for the Hai El Jamaa branch, remotely supporting the KSA market.

Managed performance marketing campaigns and media buying strategy, contributing to sales growth and improved digital brand presence. Rebuilt the company website with the development team, introducing new features to streamline workflow and enhance the customer journey.

Built and executed SEO and paid media strategy to grow organic visibility and online sales.

Managed e-commerce performance campaigns focused on sales growth and ROAS optimization.

Delivered performance media buying services for paid social and search campaigns.

Managed end-to-end digital marketing strategy, campaigns, and client relationships.

Directed digital marketing strategy across social media, paid media, and content for the furniture brand.

Led digital marketing initiatives to strengthen the hospital's online presence and patient engagement in the medical industry.

Managed SEO and paid media campaigns to increase visibility and visitor engagement.

Managed social media strategy, content planning, and community engagement.

Directed the company's full digital marketing function, including strategy, campaigns, and team oversight.

Planned and executed email marketing campaigns for an international audience.

Executed SEO and online marketing initiatives for a U.S.-based client.

Executed digital marketing campaigns across paid and organic channels.

Managed social media content and campaigns for a regional e-commerce/offers platform.

Pursuing an MBA degree, expected to complete in 2026.

Completed a Google Ads Diploma from 2022 to 2023.

Completed a Digital Marketing Diploma in 2021.

Completed a Digital Marketing Diploma in 2019.

Earned a Bachelor of Arts degree in Oriental Languages (Persian & Turkish) in 2017.

Completed a Digital Marketing Diploma covering social media management, ads analytics, SEO, and more.

Completed a Photoshop course from 2017 to 2018.

Completed a Content Creation via HubSpot course in 2017.

Completed a Content Creation course.

Completed a PR and Marketing Strategy course.

Completed a Marketing Research course.

Completed a Data Analysis course.