Куннур Сейдимбекова

Managed digital campaigns focused on performance and brand awareness, optimizing CPA/CPM/VTR and delivering weekly/monthly reports; contributed to annual strategy and global digital effectiveness studies.

Developed digital tactics and media mixes for FMCG, finance and beauty clients across Kazakhstan, Uzbekistan and Kyrgyzstan, planned campaigns and ensured KPI delivery through launch control and client reporting.

Planned, launched and optimized contextual, display and targeted ads using DV360, Google Ads, Yandex.Direct and social platforms; produced weekly reports and recommendations to improve campaign KPIs.

Launched contextual and targeted advertising, supported SMM and site content on Tilda, managed listings on marketplaces and implemented end-to-end analytics and CRM processes using Roistat and Bitrix24.

Conducted active phone sales and client support via AmoCRM, handled payments and documentation, and provided helpdesk support and scheduling for students.

Managed B2C and B2B sales of building materials, performed inventory and supplier reconciliations in 1C, produced sales forecasts and led hiring and training initiatives.

Completed professional training on radio and TV index metrics in 2023 to support media planning and analytics.

Completed a master's program in Land Affairs with a focus on geospatial engineering, graduating in 2022.

Completed courses in mobilography and photography in 2022 to improve content creation skills.

Completed courses in targeted advertising and PPC specialization in 2020 to enhance digital marketing skills.

Obtained an official AmoCRM partner certificate in 2019 demonstrating competency in CRM implementation.

Completed a digital marketing course in 2019 focused on practical marketing techniques and tools.

Earned a bachelor's degree in Land Management and Geodesy (Bachelor of Engineering/Technology) completed in 2013.