Aray Mendi
@araymendi
Experienced marketing professional specializing in impactful campaigns and strategies.
What I'm looking for
I am an accomplished Digital Marketing Manager with a proven track record in designing and implementing successful marketing campaigns across various platforms. Currently, I lead marketing initiatives at Mobilia-FurnitureStore, where my strategic approach resulted in a remarkable 53% increase in sales compared to the previous year. My expertise lies in customer acquisition, campaign management, and leveraging analytics tools to drive business growth.
Throughout my career, I have successfully executed advertising campaigns targeting international clients, generating significant leads and sales outcomes. My role as a Marketing Consultant for Brilliant Bike Store allowed me to optimize sales funnels and pricing strategies, leading to a 20% increase in monthly revenue. I thrive on creating compelling marketing materials and strategies that resonate with audiences, as demonstrated by my recent achievements in driving $1.5 million in property sales and achieving $90,000 in revenue from minimal advertising spend.
Experience
Work history, roles, and key accomplishments
Digital Marketing Manager
Mobilia- FurnitureStore
Jan 2023 - Present (2 years 5 months)
Designed and implemented marketing campaigns on Facebook and TikTok, focusing on customer acquisition. Conducted a comprehensive website audit and implemented a chatbot to enhance Instagram customer communication, resulting in a 53% increase in sales compared to the previous year.
Content Creator and Advertising Specialist
Bim Consult-Architecture Courses
Sep 2023 - Present (1 year 9 months)
Created a comprehensive lead magnet and nurtured leads through a Telegram channel. Developed targeted content and advertising strategies to boost course enrollment, achieving $90,000 in revenue from just $36 in advertising spend.
Advertising Specialist
Kayan Real Estate
Apr 2022 - Jun 2022 (2 months)
Developed and executed advertising campaigns targeting international clients. Managed lead generation processes, resulting in significant sales and rental outcomes, generating 534 leads and selling 20 apartments.
Marketing Manager
E-Commerce Growth Campaign (Portfolio Case)
Created a comprehensive content strategy for an e-commerce store and optimized ad placements on Facebook and Google, boosting sales by 40% and achieving a 3x return on ad spend.
Marketing Specialist
Real Estate Project (Portfolio Case)
Planned and executed an online campaign targeting luxury property buyers, delivering compelling marketing materials for a new housing development, driving $1.5 million in property sales within three months.
Marketing Consultant
Brilliant Bike Store
Mar 2021 - Dec 2022 (1 year 9 months)
Designed and implemented a new pricing strategy to enhance profitability and optimized sales funnels to increase customer engagement and conversion rates, resulting in a 20% increase in monthly revenue.
Marketing Materials Specialist
Event Planning Campaign (Portfolio Case)
Designed promotional materials for a high-profile corporate event and developed online advertising strategies to boost attendance, achieving 80% audience growth compared to previous events.
Education
Degrees, certifications, and relevant coursework
University of California
Online Course, Content Creation
2021 - 2021
Completed an online course on The Strategy of Content Creation, learning effective techniques for creating engaging content.
Wuhan University
Bachelor of Science, Electrical Engineering and Automation
2016 - 2020
Studied Electrical Engineering and Automation, focusing on the principles and applications of electrical systems and automation technologies.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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