Mission:
Leverage knowledge and experience in Amazon PPC to optimize clients' campaigns, influence strategy, ensure the completion of day-to-day Amazon PPC tasks, and stay current with advertising trends. As a Specialist, you focus on client execution while Account Manager focuses on client management.
Work Hours/Schedule: Available to work between 8am-3pm PST
Collaboration Routine: Collaborating closely with the Account Manager
Responsibilities:
- Implement Amazon PPC strategies tailored to various services (listings, coaching, etc.)
- Build new campaigns and revamp existing ones at guidance of the team / your experience.
- Perform in-depth keyword research, analyze performance, and generate reports accordingly
- Manage and track advertising data in agency tool(s).
- Address day-to-day Amazon PPC-related tasks such as bid adjustments, budget management, keyword/ad group management, etc.
- Contribute to team meetings with innovative ideas and updates on campaign performance.
- Stay on top of the latest updates in Amazon PPC, including algorithm changes, ad formats, etc.
- Assist in other Amazon PPC related tasks including ad creation, A/B testing, competitor analysis, etc.
Requirements
Work Experience: ( * are required)
- * Minimum 2 years of Amazon PPC experience for brand or agency
- * PPC experience with sponsored product ads, sponsored brand ads, campaign planning, budget management, and industry best practice PPC management softwares.
- * Track record of achieving target PPC advertising and revenue growth goals
- Ideally, experience with Amazon DSP
- Ideally, experience with Asana and Google Suite
Competencies:
- Stays updated in the field using software like Helium10, JungleScout, AdBadger, Carbon6, etc.
- Demonstrates a balance between creativity and analysis in campaign creation and management
- Excellent communication skills for interacting effectively with team members
- High proficiency in data analysis, using key performance metrics to drive PPC strategy
- Proven problem-solving skills, able to address and quickly resolve any campaign-related issues
- Amazon certification not required, but a plus
Mindset:
- Proactive - Takes initiative and does not wait for direction
- Assertive - Is bold and self-assured in their approach to tasks
- Detail-oriented - Ensures accuracy in all tasks
- Reliable - Consistently meets deadlines and ensures high quality of work
- Adaptive & Willing to Learn - Willing to learn new things on the job, such as Amazon DSP if not already familiar.
- Show Trust, Integrity & Accountability
- Team Player - Always Collaborate & Be There For Each Other
- Commitment To Excellence In Everything We Do - Don't Settle For Mediocrity
- Embodies Positivity, Respectfulness, & Kindness
- Embody Resilience, Always Find The Solution
- Balancing Family, Fun, and Community Contribution
Benefits
- Salary of (rate)/hr depends on experience
- 13th month pay equivalent of 1 month salary paid quarterly
- Night Shift Premium Pay
- PTO every month
- HMO reimbursement
- Fixed schedule with weekends off
- Work from home, fully remote, no office visits required