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yassin kamalYK
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yassin kamal

@yassinkamal

8 years of experience in Project management, digital marketing, operations management, Sales, and business development. Open to Remote and relocation

Egypt
Message

What I'm looking for

I am looking for a role that fosters creativity and strategic thinking, with opportunities for growth and collaboration in a dynamic team environment.

I’m a strategic, data-driven professional with 8 years across Project management, digital marketing, operations management, Sales, and business development.

As Business Development & Operations Manager, I delivered 12.5% YoY revenue growth, generated $700K in additional sales, and reduced supply-chain costs by 10%. I led a 10-person cross-functional team, streamlined inventory workflows to reach 98% on-time order completion, and supported leadership with KPI tracking and financial analysis (99% transaction accuracy). Earlier that (2019–2021), I strengthened sales operations & CRM, handled 40–50 client interactions daily, achieved 6% procurement savings, and trained 15+ hires.

Most recently, as Digital Marketing Project Manager for ERA, I planned and executed organic and paid campaigns, achieving notable results: +33% Instagram engagement, 14,531 ad views with 11,568 quality interactions, 6,500 video views within three weeks, and 43,900 cross-platform reach. I work hands-on with GA4 (certified), Meta Ads Manager, Google Ads, SEO/PPC, and content systems, applying Agile/Scrum to ship on time and maximize ROI.

Optimized digital presence to secure top Google rankings, featured snippets, and image placements, boosting visibility, brand authority, and leads. Achieved top rankings in competitive searches (e.g., “Yassin Marketing” #31/3.2M, “Yassin Digital Marketing” #12/1.12M, “Yassin Sales” #23/3.5M).

I am passionate about using analytics to refine marketing efforts and maximize ROI, ensuring that every campaign is data-driven and results-oriented.

I am passionate about using analytics to refine marketing efforts and maximize ROI, ensuring that every campaign is data-driven and results-oriented.

Experience

Work history, roles, and key accomplishments

ER

Digital Marketing Project Manager

ERA Restaurant

Aug 2024 - Feb 2025 (6 months)

Executed organic and paid campaigns, boosting Instagram engagement33% in 6 months and generating14,531 ad views with11,568 interactions to support customer acquisition and brand awareness.Produced video content(6,500 views in 3 weeks and repurposed assets to reach 43,900 cross-platform, optimizing campaigns with Google Analytics,Meta Ads Manager,SEO,PPC,content marketing,and ROI-driven strategies.

AC

Business Development& Operations Manager

Al-Ostoura Company

Feb 2021 - Apr 2024 (3 years 2 months)

Directed strategic planning and operations for a B2B/B2C distributor, driving12.5%YoY growth and generating an additional$700K in sales through client optimization and upselling. Negotiated international supplier contracts, reducing supply chain costs10%,led a 10-member cross-functional team,overseeing HR functions,and improved on-time order completion to98%while maintaining99%transaction accuracy

AC

Sales Operations & CRM Coordinator

Al-Ostoura Company

Feb 2019 - Jan 2021 (1 year 11 months)

Managed 40–50 daily client interactions using consultative sales and digital channels, improving lead conversion and customer satisfaction; improved order accuracy to 98% and reduced audit time by 14% through inventory audits and demand forecasting. Negotiated with suppliers to achieve 6% cost savings, streamlined sales reporting with Excel/Google Sheets, and led onboarding for 15+ new hires.

AC

Operations & Sales Assistant

Al-Ostoura Company

Feb 2017 - Jan 2019 (1 year 11 months)

Managed a portfolio of 500+ clients with personalized consultative sales strategies, consistently surpassing monthly sales targets and supporting market leadership. Processed high-volume compliant financial transactions, optimized stock levels with inventory teams, and trained 10+ new hires to improve operational efficiency and customer satisfaction.

Education

Degrees, certifications, and relevant coursework

University of California, Davis logoUD

University of California, Davis

Specialization Certificate, Search Engine Optimization

Completed the SEO Specialization program focusing on search engine optimization techniques and strategies.

Google logoGO

Google

Certification, Analytics

Completed the Google Analytics certification, gaining skills in data analysis and performance measurement.

HubSpot Academy logoHA

HubSpot Academy

Certification, Search Engine Optimization

Completed the SEO Fundamentals course, learning the basics of SEO and its importance in digital marketing.

HubSpot Academy logoHA

HubSpot Academy

Certification, Digital Advertising

Completed the Google Ads Display certification, focusing on display advertising strategies and best practices.

HubSpot Academy logoHA

HubSpot Academy

Certification, Digital Advertising

Completed the Google Ads Search certification, learning about search advertising and campaign management.

Northwestern University logoNU

Northwestern University

Certification, Content Strategy

Completed the Content Strategy for Professionals course, focusing on effective content creation and management.

HubSpot Academy logoHA

HubSpot Academy

Certification, Digital Advertising

Completed the Digital Advertising course, gaining insights into various digital advertising platforms.

HubSpot Academy logoHA

HubSpot Academy

Certification, Content Marketing

Completed the Content Marketing course, learning strategies for effective content marketing.

HubSpot Academy logoHA

HubSpot Academy

Certification, Digital Marketing

Completed the Digital Marketing course, covering various aspects of digital marketing strategies.

HubSpot Academy logoHA

HubSpot Academy

Certification, Email Marketing

Completed the Email Marketing course, focusing on effective email marketing strategies and techniques.

HubSpot Academy logoHA

HubSpot Academy

Certification, Inbound Marketing

Completed the Inbound Marketing course, learning about inbound marketing strategies and methodologies.

University of Illinois logoUI

University of Illinois

Certification, Digital Marketing

Completed the Digital Marketing Strategy course, focusing on strategic planning for digital marketing.

HubSpot Academy logoHA

HubSpot Academy

Certification, Social Media Marketing

Completed the Social Media Strategy & Marketing course, learning effective social media marketing strategies.

HA

HubSpot Academy

Certification, Digital Marketing & E-Commerce

Completed the Google Digital Marketing & E-Commerce Certification, gaining skills in digital marketing and e-commerce.

HubSpot Academy logoHA

HubSpot Academy

Certification, YouTube Marketing

Completed the YouTube Marketing & SEO course, focusing on marketing strategies for YouTube.

HubSpot Academy logoHA

HubSpot Academy

Course, Business Writing

Completed the Business Writing Course taught by Daniel Pink, enhancing business writing skills.

HubSpot Academy logoHA

HubSpot Academy

Certification, Web Development

Completed the WordPress Development course, learning about website development using WordPress.

The Open University logoTU

The Open University

Level 3 Project Management, Project Management

Completed a Level 3 Project Management course covering project life cycle stages, risk assessment, resource allocation, scheduling, stakeholder engagement, and monitoring and evaluation.

Google logoGO

Google

Professional Certificate, Project Management

Activities and societies: Practiced using Trello, Asana, Jira, and Google Sheets; developed leadership, problem-solving, and collaboration skills.

Completed the Google Project Management Professional Certificate, learning project management methodologies (Agile, Scrum, Waterfall) and skills in planning, scheduling, risk and stakeholder management.

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yassin kamal - Digital Marketing Project Manager - ERA Restaurant | Himalayas