Open to opportunities

Vibhuti Chadha

@vibhutichadha

Senior marketing manager driving AI-enabled growth and digital strategy across APAC through integrated campaigns and analytics.

Malaysia

Message

What I'm looking for

I’m open to Singapore roles (hybrid/onsite/global mobility) where I can lead AI-enabled growth and digital marketing, own multi-channel strategy, optimise funnels with analytics, and drive brand visibility through data-informed content, campaigns and executive-aligned communications.

I’m a marketing, communications and digital strategy leader with 12+ years of experience driving growth, building brand presence, and leading integrated marketing programmes across APAC. I partner with senior leadership to align marketing plans with business priorities, product launches, and organisational growth objectives.

In my roles, I develop multi-channel marketing strategies, optimise acquisition funnels and elevate brand visibility through content, organic growth, events and campaigns. I manage performance marketing KPI management (CAC, CTR, Conversion, Traffic), marketing analytics & attribution, and marketing operations including budgeting and vendor management.

I also bring AI-enabled strategy to everyday execution—leveraging AI-driven tools for content development, audience segmentation, performance reporting, workflow automation and insights to improve marketing speed, precision and efficiency. From corporate communications and strategic programme visibility to consumer lifestyle engagement and B2B campaigns, I build templates and playbooks that make delivery consistent under time-critical environments.

Experience

Work history, roles, and key accomplishments

Corporate Communications Lead

AgreeYa Solutions Pvt. Ltd.

May 2024 - Apr 2025 (11 months)

Developed integrated content and messaging strategies for Data & AI and Cloud portfolios, strengthening category positioning across markets. Led multi-channel communications using AI-enabled content generation and workflow streamlining, and managed creative production, agency relationships, budgets, and delivery timelines.

Integrated Marketing Strategy Corporate Communications Content Strategy AI Content Generation Marketing Operations Budgeting Marketing Analytics

Deputy Manager – Marketing Comms

Nec India

Sep 2021 - May 2024 (2 years 8 months)

Led marketing and strategic communications for large-scale national technology programmes by integrating brand, content, events, and stakeholder engagement. Produced executive narratives and campaign messaging frameworks, delivering multi-channel rollouts with consistent messaging and measurable engagement impact.

Strategic Communications Program Marketing Stakeholder Management Event Marketing Digital Content

Head – Marketing & Communications

Origin to Future Consultancy (O2F)

Mar 2018 - Aug 2019 (1 year 5 months)

Owned brand marketing, messaging, and audience engagement for consumer lifestyle clients, developing organic content strategies across social and community channels. Orchestrated campaigns including creative production and influencer/partner coordination to drive audience growth and retention.

Brand Marketing Messaging Strategy Organic Growth Content Strategy Creative Production Audience Engagement Community Marketing

Senior Marketing Analyst

Smart Energy Water (SEW)

Nov 2016 - Nov 2017 (1 year)

Managed marketing communications for Smart Water (PUB Singapore partnership), including executive messaging, content strategy, and event marketing. Supported multi-country outreach by coordinating marketing operations, assets, and leadership visibility across regions.

Marketing Communications Content Strategy Event Marketing Multi Country Outreach Marketing Operations Campaign Execution