Venkateshwaran Konar
@venkateshwarankonar
I drive measurable results as an email marketing and lifecycle campaign expert, scaling retention and winback.
IndiaWhat I'm looking for
I’m a results-driven Email Marketing Executive with 11+ years at BookMyShow, focused on customer lifecycle marketing (CLM), campaign execution, and performance optimization. I’ve helped deliver measurable outcomes like 21MN repeat users and 14.2MN winback users through disciplined targeting and continuous improvement.
I plan and execute end-to-end lifecycle strategies, managing 40–50 email campaigns per month across Movies, Live Events, Stream, Cinemas, and Brand initiatives. I also run multi-channel campaigns (Push Notifications, App Inbox, In-App messages, WhatsApp) and automation journeys for reactivation and lapsed recovery, backed by A/B testing for Email and Push.
I combine strong segmentation and database discipline with hands-on email development, creating HTML emailers and implementing AMP email innovation. Using tools like CleverTap, Mapp Engage, Salesforce, and Pardot, I track weekly/monthly KPIs, deliver actionable dashboards and reports, and collaborate closely with stakeholders to resolve issues and improve campaign performance.
Experience
Work history, roles, and key accomplishments
Email Marketing Executive
BookMyShow
Jan 2015 - Apr 2026 (11 years 3 months)
Planned and executed end-to-end customer lifecycle marketing (CLM) strategies, managing 40–50 high-volume email campaigns per month and multi-channel reactivation journeys. Drove measurable outcomes including 21M repeat users and 14.2M winback users through audience segmentation, automation, A/B testing, and AMP email innovation.
Education
Degrees, certifications, and relevant coursework
University of Mumbai
Bachelor of Science in Information Technology, Information Technology
2012 - 2015
Earned a B.Sc. in Information Technology from the University of Mumbai from 2012 to 2015.
Maharashtra Board
Higher Secondary Certificate (HSC)
2011 - 2012
Completed HSC at the Maharashtra Board from 2011 to 2012.
Maharashtra Board
Secondary School Certificate (SSC)
2009 - 2010
Completed SSC at the Maharashtra Board from 2009 to 2010.
Availability
Location
IndiaAuthorized to work in
Job categories
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