Vanessa LoiaconoVL
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Vanessa Loiacono

@vanessaloiacono

Experienced Data Product Manager: 10+ years turning data into insights!

Brazil
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What I'm looking for

I am a looking for a fast paced environment that wants to work data driven!

As an experienced Data Product Manager with over 10 years of expertise in delivering impactful, data-driven solutions, I am passionate about transforming complex data into actionable insights that drive business success. My professional journey spans leadership in diverse industries, where I’ve managed large-scale projects, fostered collaboration across departments, and delivered measurable results through innovative data strategies.

In my career, I have:
• Spearheaded the migration of legacy data infrastructures, achieving significant cost savings and improving operational efficiency.
• Designed and implemented machine learning models that increased customer segmentation accuracy and drove ROI.
• Developed scalable data platforms and processes, automating workflows to optimize team performance.

I thrive at the intersection of technology, strategy, and leadership, leveraging tools like Databricks, AWS, and SQL while implementing Agile methodologies to lead cross-functional teams. My passion lies in building data-driven cultures, mentoring teams, and creating products that empower decision-making at all levels of an organization.

Experience

Work history, roles, and key accomplishments

FB
Current

Data Product Manager

Five Below

Jun 2024 - Present (1 year 1 month)

• Created data products that improved data quality, enabling better decisions and business insights.
• Designed and implemented a value-stream approach for high-impact data products aligned with objectives.
• Worked with 10+ professionals, including data architects, engineers, analysts, and Scrum Masters, to deliver solutions.

YA

Head of Data Product

Yape

Oct 2022 - Jun 2023 (8 months)

• Modernized data infrastructure, saving millions and completing ahead of schedule.
• Developed ML models, improved governance, and boosted customer experience.
• Advanced data maturity with "data as a product," driving a data-driven culture.
• Managed 3 reports and aligned 20+ stakeholders with strategic goals.

Key Achievements:
• Cut data risk 100% in 6 months.
• Improved segmentation via ML.

ES

Data Product Manager & Data Lead

Escale

Aug 2021 - Aug 2022 (1 year)

Defined the vision for a lead management platform, leveraging machine learning to shorten lead conversion cycles by 30% and collaborating with clients to align product goals with business needs.

TI

Data Product Manager

Tembici (Bike Itaú)

Dec 2020 - Aug 2021 (8 months)

Designed and launched ESG-aligned app features for Bike Itaú users, improving user journey and engagement rates through data tracking and comprehensive analyses.

S(

Data Analytics Specialist

SKY Brasil (AT&T)

Sep 2019 - Nov 2020 (1 year 2 months)

Led the development of an end-to-end digital analytics pipeline, enabling actionable insights for product teams and improving data availability by partnering with engineering teams.

Education

Degrees, certifications, and relevant coursework

UN

UNIP

MBA, Business Intelligence

2016 -

Incomplete

FA

Faculdade das Americas

Bachelors in Communication, Advertising

2010 - 2013

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Vanessa Loiacono - Data Product Manager - Five Below | Himalayas