At The Ayurveda Experience, I owned full-funnel market strategy across the US, Canada, and Australia, contributing to more than $10M in attributed revenue. I led the customer-insight-led launch of a neck-care line, which drove 30,000+ paid-acquisition purchases in its first launch round.
As an independent consultant, I advise international D2C brands on acquisition, positioning, pricing, GTM, and retention. At The Different Company, I generated more than €100K in incremental revenue through CRM optimization and lifecycle marketing; earlier, I supported international retail performance work at Cartier.

