
Neha tiwari
@marketinggirl
I've grown consumer AI apps from 10K to 1M users on lean budgets.
What I'm looking for
At YRAL, I grew a Web3 AI social app from 10K to 1M users and increased DAU 14x on a $26,000 marketing budget. I owned brand, product marketing, paid acquisition, community, PR, onboarding, and launches for features including an LLM-powered AI Companion.
I've built creator communities, lifecycle and retention systems, and global brand campaigns across India, the US, UK, Canada, and Dubai. Previously, I drove revenue and engagement growth for TNV Method, RCM Business, and MSB Vision, and supported compliant marketing deployment for GSK at Accenture.
Experience
Work history, roles, and key accomplishments
Head of Growth
YRAL
Feb 2024 - Present (2 years 8 months)
Owned brand, product marketing, paid acquisition, community, and PR for an AI-powered social monetization app. Grew the app from 10k to 1M users and led a 45-person team.
Brand Manager
TNV Method
Jun 2023 - Nov 2023 (5 months)
Built organic social and positioning strategy behind ₹35M in revenue over 90 days. Lifted Instagram engagement 300% and discovery calls 550% in 30 days.
Marketing Consultant
RCM Business
Jun 2023 - Nov 2023 (5 months)
Owned marketing strategy across 250+ SKUs, growing direct-selling contribution 50%. Delivered +30% social follower growth and +25% in-app purchases.
Content Strategy Lead
MSB Vision
May 2022 - May 2023 (1 year)
Led campaigns that expanded reach to 40M and contributed to a 400% profit increase. Supported product planning for a career networking app.
Digital Marketer
Freelance
Mar 2021 - May 2022 (1 year 2 months)
Built and executed an organic launch plan for a service business generating ₹4.5M in first-week revenue. Designed and priced a revenue-generating e-book product.
Reviewed and approved digital and print marketing assets on Veeva Vault for GSK, supporting compliant deployment across 200+ countries. Created SOPs and escalation workflows.
Education
Degrees, certifications, and relevant coursework
Marketing Accelerator Academy
Digital Marketing, Digital Marketing
2020 - 2021
Completed a Digital Marketing program at Marketing Accelerator Academy in Singapore.
Mumbai University
Bachelor of Engineering, Electronics
2014 - 2018
Grade: SGPA 8.34
Bachelor of Engineering in Electronics from Mumbai University, completed in 2018.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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