Anusha Kundu
@anushakundu
Strategy consultant specializing in market entry, feasibility studies, and retail growth for apparel and real estate.
What I'm looking for
I am a strategy consultant with hands-on experience advising clients on market entry, market sizing, product line expansion, and feasibility studies to drive top- and bottom-line growth.
I have led APAC market entry projects, retail feasibility analyses, and site-selection work that produced measurable outcomes—market share gains, higher rental yields, and improved land utilization for large developers and manufacturers.
My strengths include combining market research with targeted activation: digital marketing for premium menswear, vendor negotiations that reduced costs, and partnership pitches that expanded brand reach and early customer acquisition.
I work with cross-functional teams using tools like Asana, Slack, Tableau and Figma, and I hold certifications in fashion & luxury management and digital marketing, enabling me to translate strategic insight into commercially viable execution.
Experience
Work history, roles, and key accomplishments
Generalist
House of Ardo
Sep 2024 - Present (1 year 9 months)
Developed and executed digital marketing and partnership strategies that boosted audience engagement by 30% and achieved 10–15% sourcing cost savings while driving early-stage customer acquisition through retail and pop-up activations.
Performed retail feasibility and location prioritization analyses for large developers, improving land utilization by 30% and identifying product mixes projected to deliver up to 20% higher rental yields across multiple large-scale projects.
Associate Consultant
Wazir Advisors
Dec 2021 - Aug 2023 (1 year 8 months)
Led APAC market entry, feasibility studies, and product line strategies that delivered measurable share and revenue gains (10–25%) for textile and fibre clients and achieved 100% PLI report acceptance for multiple firms.
Education
Degrees, certifications, and relevant coursework
National Institute of Fashion Technology, Gandhinagar
Bachelor of Fashion Technology, Fashion Technology
2017 - 2021
Grade: 7.8 CGPA
Activities and societies: Led operations management for college fest SPECTRUM with over 1,000 footfall and INR 1 lakh in revenue.
Completed a Bachelor of Fashion Technology with a CGPA of 7.8 and led operations management for the college fest SPECTRUM, managing >1k attendees and driving revenue generation.
Apeejay School, Sheikh Sarai
Higher Secondary Certificate (HSSC); Secondary School Certificate (SSC), Science
2015 - 2017
Grade: HSSC: 91.14%; SSC: 9.2/10
Activities and societies: Positions held: Scholar Badge Holder, Prefect, House Captain; Awards: Leadership and Discipline Award.
Completed Higher Secondary Certificate with PCM scoring 91.14% and Secondary School Certificate with CGPA 9.2/10, holding leadership positions and awards.
Availability
Location
Authorized to work in
Job categories
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