Valentina Stepanova
@valentinastepanova
Content Marketing Manager with expertise in health tech and SaaS.
What I'm looking for
I'm a Content Marketing Manager with over 9 years of experience in content creation and strategy, particularly in health tech and SaaS startups. My journey has been marked by a commitment to crafting compelling narratives that resonate with audiences and drive engagement. I have a proven track record of launching successful blogs and content campaigns that significantly increase organic traffic and lead generation.
Throughout my career, I have successfully managed diverse content projects, from blog posts and social media to whitepapers and video scripts. My ability to leverage AI tools like Jasper and ChatGPT has streamlined content production, allowing me to deliver high-quality results efficiently. I take pride in my collaborative approach, working closely with cross-functional teams to ensure brand consistency and impactful messaging.
My passion for healthcare and wellness drives my content strategy, enabling me to transform complex topics into accessible and engaging content. I am eager to continue making a difference in the content marketing landscape, utilizing my skills to contribute to innovative projects that prioritize user engagement and retention.
Experience
Work history, roles, and key accomplishments
Content Marketing Manager
Renova
Jun 2023 - Sep 2023 (3 months)
Managed the full content lifecycle for blog, social media, and PR activities. Launched a blog on AI in the insurance industry, increasing company visibility and contributing to industry education.
Content Marketing Manager
Ace (ex-Vectorly)
Jul 2021 - Apr 2023 (1 year 9 months)
Owned and executed content strategy across B2B and B2C channels, including blog posts, product decks, app onboarding copy, emails, videos, and whitepapers. Managed a team and produced sales enablement content.
Content Manager
The Coach
Oct 2020 - Jul 2021 (9 months)
Created and managed in-app content on nutrition, supplements, psychology, and men’s fitness. Collaborated with experts to create engaging health content and shaped the app content strategy based on user engagement metrics.
News Editor
News Company
Jan 2014 - Jan 2021 (7 years)
Managed international-facing editorial projects and a team of writers & translators. Produced engaging multimedia content in English across social and digital channels.
Content Manager
Demetrius Hairdressing School
Feb 2020 - Oct 2020 (8 months)
Managed website copywriting and Instagram to increase the school’s awareness and sell courses. Translated online courses in English and attracted international students via social media.
Education
Degrees, certifications, and relevant coursework
Higher School of Economics
Bachelor of Arts, Political Science
2010 - 2014
Completed a Bachelor of Arts in Political Science, focusing on the analysis of political systems, public policy, and international relations.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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