Open to opportunities

Valentina Forero

@valentinaforero

Revenue Operations specialist at FormPiper configuring HubSpot across customer teams and building workflows, dashboards, and reports.

Colombia

Message

At FormPiper, I configure HubSpot across marketing, sales, onboarding, customer success, and support. I build workflows, integrate data, create KPI dashboards and reports, and train teams.

Previously, at Melonn, I set up and optimized HubSpot for cross-functional teams, designed workflows, and built dashboards to support strategic decisions. At Atom Chat, I led a HubSpot implementation, and at On The Fuze, I designed automation workflows, supported data migrations, and improved landing pages and lead generation forms.

Experience

Work history, roles, and key accomplishments

Current

HubSpot Specialist

Current

FormPiper

Jun 2025 - Present (1 year 4 months)

Configured HubSpot across marketing, sales, onboarding, customer success, and support. Analyzed workflows, streamlined processes, and leveraged AI to optimize audits, database cleansing, and data integration.

HubSpot HTML CSS AI Workflow Automation Data Integration Reporting Analytics team training

Revenue Systems Strategist

Melonn

May 2024 - Jun 2025 (1 year 1 month)

Set up and optimized HubSpot to support marketing, sales, onboarding, customer success, and support teams. Designed workflows, integrated data, and built custom dashboards and reports to track KPIs.

HubSpot Workflow Automation Data Integration Reporting Analytics Cross Functional Collaboration

Revenue Operations Specialist

Atom Chat

Jul 2023 - May 2024 (10 months)

Led HubSpot implementation to streamline processes across marketing, sales, onboarding, and support teams. Designed workflows, integrated data, and provided training and support to ensure team adoption.

HubSpot Workflow Automation Data Integration Reporting Dashboarding team training

Senior HubSpot Engineer

On The Fuze

Nov 2021 - Jun 2023 (1 year 7 months)

Designed HubSpot automation workflows and ensured CRM data integrity. Created lead generation forms and landing pages, optimized workflows, and led data migrations.

HubSpot CRM Workflow Automation Lead Generation Landing Pages Data Migration Reporting Dashboarding

Automation Leader

Si Señor Agency

Jul 2021 - Nov 2021 (4 months)

Structured and implemented marketing automation strategies. Innovated internal processes and conceptualized email marketing campaigns.

Marketing Automation Email Marketing Process Innovation Content Management

Growth Automation Manager

Si Señor Agency

Oct 2020 - Jul 2021 (9 months)

Managed growth automation strategies and content for Legal Credit Solutions' social media. Conceptualized email marketing campaigns and drove internal process innovation.

Marketing Automation Email Marketing Social Media Management Content Management

Content Manager

Umbra Interactive

Mar 2020 - Oct 2020 (7 months)

Created and managed digital strategy and content for Umbra Interactive and Umbra 3D.Studio. Managed social networks for Pollos Savicol S.A.S. and formulated growth projects.

Digital Strategy Content Management Social Media Management Project Management

Education

Degrees, certifications, and relevant coursework

Autonomous University of Bucaramanga

Bachelor's Degree, Social Communication

Pursued a degree in Social Communication with an emphasis on Organizational Communication, graduating in 2019.

HubSpot Academy

Certifications, Marketing and Sales

Completed multiple HubSpot certifications including Marketing Software, Content Marketing, Inbound Marketing, Email Marketing, Service Hub Software, CMS for Marketers, Sales Software, Reporting, Platform Consulting, Objectives-Based Onboarding, and Revenue Operations.