JDJuan David Calle Duque
@juandavidcalleduque
Systems and automation engineer transitioning into product management with strong growth and automation impact.
ColombiaWhat I'm looking for
I am a systems and automation engineer with 13+ years building digital products, automations, and online platforms, now transitioning into product management through formal training in roadmapping, product innovation, and agile methods. I translate user needs into technical solutions, design data-driven dashboards, and build automation and AI workflows that drive adoption, activation, and measurable growth.
I have led product contributions, growth marketing, and no-code/low-code implementations for startups and clients worldwide—doubling organic traffic, scaling e-commerce revenues, and delivering hundreds of automation projects with strong ROI. I combine systems thinking, technical execution (APIs, Python, Looker Studio), and cross-functional collaboration to align technology with business outcomes.
Experience
Work history, roles, and key accomplishments
Growth Marketer (Product Contributions)
CazVid LLC
Mar 2022 - Present (3 years 6 months)
Contributed to product roadmap with data-driven acquisition and retention insights, built automated onboarding flows and real-time Looker Studio dashboards, and managed bilingual WordPress sites that doubled user acquisition and increased organic traffic by 800%.
Founder & Workflow Developer
Plusclic
Oct 2018 - Present (6 years 11 months)
Built automated e-commerce and lead-gen systems across industries, generating 12,800+ leads via Facebook Ads and 10,000+ via Google Ads using scalable integrations and automation platforms.
Delivered 50+ automation and integration projects including chatbots, API connections, and workflow automation; designed PPC and marketing systems that generated measurable sales (e.g., $494K annual sales for a client) and consistent ROAS >3.
Media Planner
SM Digital Marketing Agency
Oct 2021 - Apr 2022 (6 months)
Built and optimized ad campaigns for multiple clients, lowering cost per lead and improving e-commerce ROAS while automating reporting and creating Looker Studio dashboards for campaign analysis.
Founder
Blusbel
Oct 2017 - Jun 2018 (8 months)
Founded an e-commerce apparel store and launched a fully automated site and marketing system that generated $100K+ in sales in one year and fulfilled over 1,000 orders through systematized processes.
Business Manager
Zatrez
Jun 2011 - Jul 2017 (6 years 1 month)
Built direct sales and digital processes, generating $683K+ in sales through automated lead generation and e-commerce operations and onboarding 2,800+ clients and 10,000+ leads via multi-channel campaigns.
Education
Degrees, certifications, and relevant coursework
LinkedIn Learning
Product Management
2021 - 2025
NCNational University of Colombia
Bachelor's Degree, Administrative Engineering
2006 - 2011
Grade: 4.5
Activities and societies: Created 3 mockup companies, developing business plans, including marketing, finance, processes and administration plans.
Completed a Bachelor's Degree in Administrative Engineering with a 4.5 GPA, focusing on systems, processes, marketing, and business administration.
Availability
Location
ColombiaAuthorized to work in
Portfolio
fiverr.com/netpresarioSalary expectations
Job categories
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