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Vaibhav Srivastava

@vaibhavsrivastava

Leading performance and product marketing globally for small business segment

India

What I'm looking for

I am looking for opportunities that allow me to leverage my marketing expertise to drive growth and innovation in a dynamic environment.

Senior manager leading global marketing for small and medium business segment. Expert in performance marketing and technical sales; marketing strategy development and execution.

Experience

Work history, roles, and key accomplishments

Dell Technologies logoDT
Current

Senior Manager, Global Marketing

Dell Technologies

Mar 2015 - Present (10 years 3 months)

As a Senior Manager in Global Marketing, I developed growth marketing strategies for the Small and Medium business segment, defined technology-driven customer personas, and enhanced campaign efficacy through data-driven insights, resulting in significant revenue growth and improved lead acceptance rates.

Education

Degrees, certifications, and relevant coursework

Indian Institute of Management Lucknow logoIL

Indian Institute of Management Lucknow

Master of Business Administration, Marketing

2014 - 2015

Grade: PASS

Pursued a Master of Business Administration focusing on Marketing Strategy and Growth, equipping with skills in strategic planning, product management, and market research.

SASTRA Deemed University logoSU

SASTRA Deemed University

Bachelor of Technology, Information Technology

2003 - 2007

Activities and societies: Engaged in pro bono consulting for NGOs, focusing on communication and sales funnel growth strategies.

Completed a Bachelor of Technology in IT, gaining foundational knowledge in technology and its applications in management consulting.

Tech stack

Software and tools used professionally

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Vaibhav Srivastava - Senior Manager, Global Marketing - Dell Technologies | Himalayas