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Urban Owl Studios

@urbanowlstudios

Operations and project manager at Al Asmakh Facility Management who led workforce operations for 8,900 employees across 14 accommodation camps.

Lebanon

Message

At Al Asmakh Facility Management, I led workforce operations supporting 8,900 employees across 14 accommodation camps and multiple project sites. I managed workforce planning, accommodation, transportation, and camp operations, and developed executive dashboards and KPI reports for senior leadership.

For the Formula 1 Qatar Grand Prix, I managed workforce operations for the Paddock Club, coordinating 900 hospitality staff. I directed workforce deployment, logistics, and shift planning to support operational readiness and uninterrupted service delivery.

At FIFA World Cup Qatar 2022, I managed residential and operational services for the French Armed Forces Base Camp, supporting 156 military personnel and leading a team of 27 employees. I served as the liaison between the French Armed Forces and local stakeholders.

Since January 2015, I’ve worked as an independent Business Operations & Project Consultant, partnering with entrepreneurs and SMEs on operations, project delivery, and brand strategy. Earlier, at Al Balad Newspaper, I managed subscription, CRM, and marketing campaigns and increased customer satisfaction by 62% through service improvements.

Experience

Work history, roles, and key accomplishments

Current

Business Operations & Project Consultant

Current

Independent Consultant

Jan 2015 - Present (11 years 9 months)

Partnered with entrepreneurs and SMEs to improve business operations, project delivery, and brand strategy from concept to implementation. Led consulting projects from planning through execution and developed business strategies, branding, and implementation roadmaps.

Business Operations Project Management Workflow Optimization Customer Experience Business Strategy Branding Implementation Roadmaps Supplier Coordination Stakeholder Management

Senior Workforce Operations Manager

Al Asmakh Facility Management

Aug 2022 - Jan 2026 (3 years 5 months)

Led workforce operations supporting 8,900 employees across 14 accommodation camps and multiple project sites. Managed workforce planning, accommodation, transportation, and camp operations, and developed executive dashboards and KPI reports for senior leadership.

Workforce Planning Operations Management Accommodation Management Transportation Management Camp Operations Cross functional Coordination Human Resources HSE Security Catering Maintenance Administration Worker Welfare Compliance Emergency Response Operational Continuity Executive Dashboards KPI Reporting

Paddock Club Zone Workforce Manager

Formula 1 Qatar Grand Prix

Sep 2024 - Dec 2024 (3 months)

Managed workforce operations for the Formula 1 Paddock Club, coordinating 900 hospitality staff during one of the world's largest sporting events. Directed workforce deployment, logistics, and shift planning, and ensured operational readiness and uninterrupted service delivery.

Workforce Management Logistics Shift Planning Hospitality Operations Event Management Team Coordination Operational Readiness Problem Solving Event Reporting Continuous Improvement

Operations Manager / French Army Liaison Officer

FIFA World Cup Qatar 2022

Aug 2022 - Dec 2022 (4 months)

Managed residential and operational services for the French Armed Forces Base Camp, supporting 156 military personnel and leading a team of 27 employees. Served as the primary liaison between the French Armed Forces and local stakeholders, and oversaw accommodation, logistics, catering, transportation, security, and HSE operations.

Operations Management Liaison Accommodation Management Logistics Catering Transportation Security HSE Team Leadership Camp Mobilization Workforce Coordination Operational Readiness Management Reporting Operational Briefings

Marketing & Events Manager

Group Plus Media

Oct 2009 - Sep 2012 (2 years 11 months)

Managed integrated marketing campaigns, media partnerships, and corporate branding initiatives. Led advertising campaigns with creative and media agencies, managed agency relationships, and tracked campaign performance to optimize marketing activities.

Marketing Campaigns Media Partnerships Corporate Branding Advertising Agency Management Cross Functional Marketing Campaign Performance Tracking Optimization Corporate Identity Barter Agreements Strategic Partnerships

Marketing Campaign & CRM Manager

Al Balad Newspaper

Feb 2003 - Aug 2009 (6 years 6 months)

Directed subscription growth, CRM, and multi-channel marketing campaigns while leading customer service and campaign teams. Increased customer satisfaction by 62% through service improvements and monitored KPIs to optimize campaign and subscription performance.