Trần Thư

Led the Onetech Project to integrate technology platforms across Masan Group, enhancing operational efficiency and improving supply chain management. Managed a large team to streamline processes and improve transparency.

Spearheaded business innovation projects, aligning organizational strategies with emerging market trends. Collaborated with cross-functional teams to identify growth opportunities and develop scalable solutions, optimizing operational efficiency.

Managed the Winmoney Project, developing an e-wallet platform to streamline financial services for businesses and consumers in rural Vietnam, enhancing financial inclusion and simplifying borrowing processes.

Coordinated the Retail Supreme project, optimizing retail operations and enhancing user experience through innovative UX/UI strategies and integrated promotional programs, benefiting millions of shoppers.

Directed transformation initiatives across multiple departments, achieving outstanding performance ratings. Led the Win+ B2B2C project, transforming the General Trade channel operations and improving collaboration.

Completed rigorous management training with outstanding ratings, rotating through key business units and gaining comprehensive knowledge of FMCG operations. Contributed to in-store revenue growth through effective project planning.

Led the Win+ Project, a B2B2C transformation initiative that modernized the General Trade channel, generating significant sales growth and improving operational efficiency through digital tools.

Managed the Hifresh project, offering Ready-to-Cook solutions and generating significant revenue through both physical stores and e-commerce channels, while enhancing customer satisfaction.

Led the Winmart+ store remodeling project, optimizing operations and doubling store revenue through effective layout redesign and staffing adjustments, achieving a positive EBITDA margin.