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Toprak Erol Aydin

@toprakerolaydin

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Product Designer specializing in UX/UI, SaaS, and team leadership.

Australia

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What I'm looking for

Seeking a role in a innovative company that values user-centric design, offers opportunities for growth, and fosters a collaborative culture focused on delivering impactful digital solutions.

As a seasoned Product Designer with over a decade of experience, I specialize in crafting intuitive user experiences and leading cross-functional teams to deliver impactful digital solutions. My journey began in UX/UI design, where I developed a passion for creating seamless user interactions. Over the years, I've had the privilege of working with diverse industries, from SaaS and mining software to banking and eCommerce, driving design vision and enhancing product usability.

In my current role at RPM Global, I spearheaded the migration of a flagship product to a SaaS platform, ensuring a cohesive transition from a Windows-based environment to web and mobile. This involved collaborating with Product Managers to identify user needs and deliver solutions that align with both business objectives and user expectations. My approach emphasizes agile methodologies, iterative improvements, and fostering innovation through design sprints.

Earlier, as the Co-Founder of Troy Agency, I led design and UX initiatives for a diverse clientele, blending creativity with strategic problem-solving. My work encompassed luxury brands, logistics solutions, and SaaS products, each project reflecting my commitment to user-centric design. I thrive in environments where I can bridge the gap between technical execution and business goals, driving the creation of value-driven solutions that resonate with users and stakeholders alike.

Experience

Work history, roles, and key accomplishments

Product Designer & Senior UX Analyst

RPM Global

Apr 2022 - Sep 2023 (1 year 5 months)

Led the transition of RPM's flagship product, AMT, to its first SaaS offering, enhancing user experience through research, design sprints, and collaboration with product managers and consultants.

SaaS UX Design UI Design Stakeholder Management Agile Methodologies Prototyping User Research Design Sprints Team Leadership

Product Owner

OrangeSky

Jan 2022 - Jan 2022 (0 months)

Led the development of new features for the OrangeSky app, focusing on enhancing user-friendliness and bridging business needs with technical execution.

Product Management User Experience Agile Methodologies Stakeholder Engagement Technical Communication

UI/UX Designer

OrangeSky

Jun 2021 - Jan 2022 (7 months)

Improved OrangeSky’s digital platforms through design expertise and user-focused problem-solving, leading significant projects and enhancing volunteer systems.

UI Design UX Design User Research Prototyping Agile Methodologies Collaboration Design Improvement

Co-Founder & Design Director

Troy Agency

May 2017 - Jan 2022 (4 years 8 months)

Co-founded Troy Agency, leading design and UX initiatives for various clients, focusing on strategic problem-solving and creativity across multiple industries.

Design Strategy Brand Identity Digital Experience User Centric Design Team Collaboration Project Management

UI/UX Designer

Officeworks

Jan 2020 - Apr 2021 (1 year 3 months)

Focused on designing impactful campaigns and visual assets to enhance user engagement and optimize customer experience through data analysis and A/B testing.

UI Design UX Design Data Analysis A B Testing Customer Engagement Visual Design

Sr. Digital Designer

Noteworthy

Nov 2019 - Jan 2020 (2 months)

Responsible for creating resources for business and education customers, leading to significant sales and user engagement within three months of launch.

Digital Design User Engagement Sales Strategy Customer Insights

Creative Director & Co-Founder

frasb

Apr 2013 - Aug 2016 (3 years 4 months)

Managed the app’s design process, leading a team to deliver high-quality designs and facilitating communication between design and programming teams.

Team Leadership App Design User Centric Design Marketing Strategy Communication Skills

Design Team Manager

madebycat

Nov 2010 - Apr 2013 (2 years 5 months)

Led a team of UI Designers, driving creativity and innovation in UI/UX design while collaborating with top-tier brands to enhance their digital presence.

Team Management UI Design UX Design Creative Innovation