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Murphy Trueman

@murphytrueman

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Strategic design lead with 14 years of digital transformation experience.

Australia

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What I'm looking for

I am looking for a role that fosters creativity, collaboration, and continuous learning, where I can lead impactful design projects and mentor others.

I am a strategic, technical design lead with over 14 years of experience driving digital transformation through data-driven, human-centered design and systems thinking. My journey has been marked by a strong focus on product design and front-end development, where I have been recognized with multiple Good Design Awards and a finalist nomination in the 2023 Victorian Premier's Design Awards.

Throughout my career, I have fostered cross-discipline collaboration and demonstrated a strong technical understanding, allowing me to effectively translate complex problems into user-friendly, business-focused solutions. I have led teams in creating design systems, improving internal processes, and mentoring junior designers, all while ensuring accessibility compliance and enhancing customer satisfaction.

My passion lies in creating impactful design solutions that not only meet business objectives but also resonate with users. I am committed to continuous improvement and innovation, always seeking to elevate the design process and outcomes for the teams I work with.

Experience

Work history, roles, and key accomplishments

Current

Senior Product Designer

Current

Thinkmill

Jan 2025 - Present (6 months)

Maintained and improved internal design documentation, templates, and processes for consistency across teams. Led the maintenance and evolution of complex design systems, ensuring accessibility compliance (WCAG 2.1), brand alignment, and seamless developer handoff.

Documentation Design Design Systems Accessibility Compliance Notion GitHub Slack Version Control Cross Functional Collaboration Onboarding

Senior Product Designer

DEPT

Jun 2024 - Dec 2024 (6 months)

Led end-to-end research initiatives to support client pitches, including user research synthesis, competitor analysis, and insight framing for diverse stakeholder needs. Mentored junior and mid-level designers, creating growth frameworks, setting performance goals, and providing feedback.

User Research Competitor Analysis Mentoring Accessibility Inclusive Design

Senior Product Designer, Design Systems

Kablamo | Firestory

Jun 2022 - Jun 2024 (2 years)

Drove the implementation and management of a multi-product design system. Led the discovery and design of multiple features in a bushfire intelligence product, which significantly reduced operational and recovery costs for the NSW state government.

Design Systems Feature Design User Research User Stories Mentoring Customer Experience Usability Good Design Awards

Design Director

Bond Software

Dec 2021 - Jun 2022 (6 months)

Led the design and development of several projects from concept to launch. Managed a team of 6 designers, aligning individual growth with business opportunities.

Product Design Project Management Team Leadership Customer Feedback Competitor Analysis HTML CSS JavaScript

Product Designer and Front-End Developer

OpenCities (now Granicus)

Mar 2021 - Dec 2021 (9 months)

Created and documented an atomic design system which served as the base for all client-facing websites, speeding up the design and delivery process by 50%. Pushed for UX and accessibility best practices between internal teams and clients, following a minimum of WCAG 2.1 Level AA.

Design Systems Technical Strategy Quantitative Research Qualitative Research Accessibility WCAG 2.1 AA Mentoring

Front-End Developer

LegRoom

Apr 2019 - Mar 2021 (1 year 11 months)

Assessed the technical feasibility of designs provided by clients, communicated any pain-points, and offered potential solutions to the project management team. Worked closely with the senior developer to build custom WordPress themes and landing pages.

Technical Feasibility WordPress Landing Pages Responsive Design Pixel Perfect Design Client Engagement Project Management

Product and Experience Design Lead

Out of the Box Marketing

Apr 2019 - Mar 2021 (1 year 11 months)

Managed an account for a leading meal delivery startup, which averaged $12 million in annual revenue. Managed, led, and coordinated teams of up to 16 designers and developers in the creation of eCommerce websites, landing pages, and complex system integrations.

Account Management Technical Feasibility Usability Accessibility Team Leadership Ecommerce Wireframes Prototypes

UX/UI Designer and Front-End Developer

Freelance

Aug 2010 - Dec 2019 (9 years 4 months)

Worked with clients to define project requirements, establish project scope and budgets, and manage milestones. Created work for a variety of clients, including branding solutions, style guides, annual reports, presentations, and websites.

Project Management Client Management Design Strategy Branding Style Guide Digital Marketing Packaging Website Design Content Management

Education

Degrees, certifications, and relevant coursework

d.MBA

MBA, Design

Currently pursuing a Design MBA, focusing on advanced design principles and business strategies. This program enhances my leadership and strategic thinking in the design field.

Academy Xi

UX Transform Bootcamp Certificate, User Experience Design

Completed an intensive UX Transform Bootcamp, gaining practical skills in user experience design. The program covered various aspects of UX, from research to prototyping.

Swinburne University of Technology

Diploma of Communication Design, Communication Design

Studied communication design, focusing on visual communication principles and design software. This diploma provided a strong foundation in design theory and practical application.