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@leenadeodhar
Experienced product designer specializing in user experience and design systems.
AustraliaI am a passionate product designer with extensive experience in user experience and design systems. Currently, I serve as the Deputy Product Design Lead at PSA Corporation Limited in Singapore, where I have successfully designed a predictive risk monitoring feature for a geospatial SaaS supply chain platform. This initiative not only contributed to a 30% boost in feature adoption rates but also unlocked new upselling opportunities for the business.
Throughout my career, I have built a design system from scratch, enabling the successful migration of a 20-year-old legacy enterprise application. My work has consistently focused on enhancing usability and accessibility, as demonstrated by my redesign of a quay crane touchscreen console, which resulted in a 12% productivity increase. I am dedicated to mentoring junior designers and fostering a collaborative design community, ensuring continuous learning and innovation within my teams.
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Work history, roles, and key accomplishments
PSA Corporation Limited
Oct 2019 - Present (6 years 1 month)
Designed a predictive risk monitoring feature for a geospatial SaaS supply chain platform, transforming complex data into actionable dashboards and boosting feature adoption by 30%. Built a design system from scratch, collaborating with fellow designers to scale it across four products and maintaining quality control over updates.
Crédit Agricole, Corporate & Investment Bank
Nov 2018 - Present (7 years)
Designed an actionable data pipeline visualization for banking staff, enhancing visibility and predictability with real-time statuses and progress tracking for backend financial processes.
Conex Systems and Services Pte. Ltd.
Sep 2017 - Present (8 years 2 months)
Designed and developed a food warehouse management system, including a mobile app and dashboard, which digitized manual processes and improved supply chain transparency. This led to a 17% reduction in operational costs.
Deloitte Consulting
Aug 2014 - Present (11 years 3 months)
Analyzed requirements, designed mock-ups, and conducted functionality and usability tests for Montana State Government’s Medicare eligibility application.
Degrees, certifications, and relevant coursework
Master's Degree, Unknown
Completed a Master's degree at the National University of Singapore. Achieved a GPA of 4.5.
Bachelor's Degree, Unknown
Obtained a Bachelor's degree from VJTI Mumbai, India.
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