At Truth Tree, I manage digital campaigns for U.S.-based schools and education brands. I developed full-funnel strategies combining paid search, SEO, email, and content marketing, and reduced average cost-per-lead by 28% across three accounts.
As an Independent Contractor, I manage Meta and Google Ads for B2B, nonprofit, e-commerce, and home improvement clients. I generated B2B leads at a $50 cost per lead and secured a Google Ad Grant for a nonprofit client.
At Taurify, I managed campaigns generating over $750,000 annually for home service clients in the U.S. and Canada. I increased lead conversions by 85% using GoHighLevel and Zapier automation, and helped increase ROAS by 45% for an e-commerce client.
At Talos Africa, I spearheaded a go-to-market strategy that brought in 4,000+ web users and 1,000+ app downloads within 120 days. I also reduced Facebook Ads cost per lead by 37% and directed a Twitter campaign that brought in 500+ new users in two weeks.
