Terrence Nealy
@tjnealy
I am a creative director, educator, and solutions architect based in Charlotte, NC. Open for work.
United StatesWhat I'm looking for
I am an experienced creative marketing professional with eight years of brand development and content creation expertise. I excel at leading creative teams from inception to final execution and have a global perspective and extensive experience in shaping and evolving creative approaches. One of my most considerable impacts included creative content development and leadership that yielded a monthly 1M+ in digital reach and engagement for one individual’s brand. I hope to use my unique creative skillset to set a new precedent at my next professional home.
Experience
Creative Director
MODD Creative Agency
Jan 2021 - Present (3 years 4 months)
Develop comprehensive style guides that improve design consistency across all client products.
Developed innovative, creative campaigns that increased brand awareness by 12-300% across various verticals ranging from entertainment to law.
Designed modern websites that increased user engagement by 321%.
Led a team of creatives to develop interactive campaigns for clients worldwide.
Faculty & Creative Marketing Manager
South Piedmont Community College
Feb 2020 - Present (4 years 3 months)
Supervised creative teams and worked to accomplish 100% client satisfaction
Managed creative process, from copywriting to design and execution, by creating various brand assets
Collaborated with marketing professionals and creative directors to ensure the brand and mission of the company were honored
Researched trends and provided creative input about color, design, copy, and strategy
Multimedia Content Producer
The Walt Disney Company
Feb 2019 - Feb 2021 (2 years)
Identified content gaps and prioritized content opportunities
Created visuals and multimedia content to enhance user experience and improve engagement for projects such as Disney+
Produced multimedia content for social media campaigns that increased followers by 5%
Provided strategic recommendations for social media campaign effectiveness for special projects, including the "Soul" film
Web & Multimedia Specialist
Bethune-Cookman University
Feb 2016 - Jun 2019 (3 years 4 months)
Drafted and edited creative and engaging web content that drove website traffic
Created and adapted content for different formats and platforms
Developed a content marketing strategy that increased web traffic by 23% and generated thousands of new leads
Researched and updated content on a website, resulting in a 12-35% increase in web traffic
Managed various part-time creatives
Tech stack
Learn about the tools and technologies that Terrence likes to use.
Facebook Ads
Google Tag Manager
Salesforce
Google Drive
Dropbox
Google Fonts
Adobe Fonts
Google Analytics
Facebook Analytics
Figma
Adobe Photoshop
Adobe XD
Affinity Designer
Affinity Photo
Adobe InDesign
Xcode
JavaScript
HTML5
CSS 3
Swift
HubSpot
Framer
SwiftUI
Google Workspace
Notion
ClickUp
Webflow
monday.com
Google Meet
Squarespace
Adobe Illustrator
Adobe Premiere Pro
Adobe After Effects
Adobe Dreamweaver
Google Ads
Frame.io
Sprout Social
Availability
Location
Authorized to work in
Website
www.tjnealy.comSkills
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