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GR@gonzagagc
Creative Director with 15 years of experience developing high-impact digital marketing strategies.
United StatesI'm seeking a role where my expertise in creative development can thrive. Crucially, I value a company culture that promotes collaboration, innovation, and employee well-being. I aim to contribute to an environment where professional growth is encouraged, and where my skills and creativity can make a tangible positive impact.
With over a decade of experience in creative development and strategic planning, I lead teams to craft innovative visual content across video, photography, and design. I work closely with strategy teams to define and execute creative visions, ensuring projects are delivered on time, within budget, and aligned with business goals.
I oversee campaigns for prominent brands, driving direct response and enhancing brand presence. My leadership fosters collaboration and growth within creative teams, managing recruitment, freelancers, and budgets.
Additionally, I contribute to business development by offering creative expertise in pitches and client engagements, ensuring our concepts resonate with target audiences and deliver measurable results.
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Work history, roles, and key accomplishments
TDTarget Marketing Digital
Feb 2018 - Present (7 years 9 months)
Spearheaded artistic vision and creative strategy development for marketing campaigns, overseeing all aspects from ideation to execution and managing the creative team. Developed creative marketing strategies of 8 New York Times and 11 Wall Street Journal bestsellers. Directed all aspects of video productions, including shooting, post-production, and motion graphics to create content for social me
Open Horizon Studio
May 2015 - Present (10 years 6 months)
Collaborated with various non-profit organizations, artists, and large corporations throughout the US, Ireland, the UK, and Spain, directing creative projects for marketing campaigns and brand development. Led photography and video shoots of events, conferences, art projects, and advertisements for a wide range of clients. Directed web design, graphic design, and social media projects; created log
ASAlternative Strategies
Apr 2017 - Feb 2018 (10 months)
Directed video and photography projects for bars, restaurants, and
real estate businesses throughout California. Designed logos and
brand collateral.
Spearheaded clients’ social creative content, increasing overall social
media engagement by up to 150%.
Degrees, certifications, and relevant coursework
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