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Thesa T

@thesat

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Marketing Manager at Shopwithme Pte Ltd who produced ~100 product-showcase avatar videos in one week.

Singapore

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At Shopwithme Pte Ltd, I own the marketing function as its sole marketing lead, managing strategy, content, publishing, events, and reporting while keeping launches on schedule in a fast-changing environment.

I built an AI content pipeline and produced ~100 product-showcase avatar videos in one week. I also manage 10 social media accounts, using AI to ideate, localize, schedule, and publish content.

At Eight Design Pte Ltd, I led social media strategy and content, managed paid Meta and Google campaigns, and planned private events and partner showcases. I also emceed previews and partner activations.

At Marine Online (Singapore) Pte Ltd, I contributed to digital initiatives that achieved 230,000 followers across brand properties and implemented automation and AI-assisted workflows. Earlier at Grab Holdings Inc., I worked across social media roles, progressing from Social Media Specialist to Social Media Executive (Team Leader), after starting in customer service at Grab and Ikano Pte Ltd (IKEA Singapore).

Experience

Work history, roles, and key accomplishments

Current

Marketing Manager

Current

Shopwithme Pte Ltd

Jan 2024 - Present (2 years 10 months)

Owned the entire marketing stack solo, including strategy, planning, content creation, publishing, events, and reporting. Built an AI content pipeline and managed 10 social media accounts across multiple platforms.

AI Content Creation Social Media Management Content Strategy Event Management Customer Engagement Multilingual Content Video Production Marketing Strategy

Senior Marketing Executive

Eight Design Pte Ltd

Jan 2024 - Dec 2024 (11 months)

Led social media strategy and content across multiple platforms, planned and executed private events, and managed paid campaigns to drive brand lift and enquiries.

Social Media Strategy Content Creation Event Planning Paid Advertising Brand Collaboration Emcee Meta Ads Google Ads

Social Media Assistant Manager

Marine Online (Singapore) Pte Ltd

Jan 2023 - Dec 2024 (1 year 11 months)

Achieved 230,000 followers across brand properties, implemented automation and AI workflows, and led a marketing team across social media, print, branding, email, and sales presentations.

Social Media Management Team Leadership Automation AI Workflows B2B Marketing SOP Development Content Creation Email Marketing

Social Media Executive (Team Leader)

Grab Holdings Inc.

Jan 2017 - Dec 2023 (6 years 11 months)

Oversaw diverse social media accounts, created engaging content, managed viral cases, coordinated team rosters, and delivered weekly reports and presentations.

Social Media Management Content Creation Team Coordination Stakeholder Engagement Reporting Presentation Skills

Customer Contact Centre Agent

Ikano Pte Ltd (IKEA Singapore)

Jan 2014 - Dec 2017 (3 years 11 months)

Handled customer inquiries and complaints, applied IKEA SOPs, collaborated for prompt resolution, and provided feedback for process improvement and staff training.

Customer Service Complaint Resolution SOP Compliance Process Improvement

Social Media Specialist

Grab Holdings Inc.

Proactively engaged users on social media, provided responsive solutions to inquiries, and led successful campaigns, leading to promotion to Social Media Executive.

social media engagement Customer Support Campaign Management