Syed Ahmad

Lead brand marketing and event strategy for luxury fashion house, managing campaigns across Instagram, TikTok, Pinterest, and web platforms. Planned and promoted the 'Savage Elegance' Anniversary Showcase, attracting new clientele through targeted social content, event marketing, and in-person engagement.

Lead multi-channel B2B lead generation campaigns across Google, Meta, and LinkedIn, optimizing toward qualified pipeline and revenue growth. Reduced CPL through structured A/B testing, audience segmentation, and ML-based bidding strategies.

Designed and maintained structured digital content libraries including video modules, presentations, and training documentation to support long-term knowledge retention. Facilitated educational webinars and archived Q&A sessions to create reusable learning resources.

Coordinated educational workshops and structured event programming for 300+ students annually. Developed interactive session materials and engagement formats to enhance learning participation.

Built and administered centralized digital resource systems supporting a 5,000+ member developer community. Documented technical tutorials, onboarding materials, and structured workflow guides to support user learning.

Assisted in organizing coding workshops and hackathons. Coordinated over 15 coding workshops and hackathons, increasing participant engagement by 40%, and attracting more than 300 students within a six-month period.

Developed instructional and technical documentation to accompany digital products, enhancing clarity for both internal and external users. Created and maintained an internal content repository that ensured consistent access to learning resources and presentation materials.

Pursued a Postgraduate Certificate in Computer Animation and Motion Graphics, graduating in February 2025.

Earned a Bachelor of Science in Computer Science, graduating in November 2021.