Sunny B

I've built and run Cisco partner ecosystems in India across strategic alliances, deal operations, vendor onboarding, and partner enablement. At Tech Mahindra, I managed end-to-end Cisco partner operations and contributed to $60M+ in partner-led revenue through forecasting, pipeline management, and renewals.

I work hands-on with CCW, PSS, Workspan, Sire, PMA, PXP, and PPE to support deal registration, contracts, MDF tracking, pricing, and partner order readiness. I've onboarded and managed distributor relationships with Ingram Micro, TD SYNNEX, and Comstor/Westcon, including margin discussions and commercial terms for new deals.

I partner directly with Cisco PAMs to secure discount support, structure Cisco à la carte deals and Enterprise Agreements, and resolve cross-border shipment and export-compliance issues. I also design MDF activities that earn Cisco approval and support partner-led demand generation.

Currently at NetCom Learning, I develop Cisco sales enablement programs for resale, system integrator, and managed service partners. I help partners adopt learning offerings, improve Partner Value Index scores, and pursue Cisco specializations and partner titles through certification pathways.