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Subhranil Das

@subhranildas1

Sales leader at Uni Abex Alloy Products Ltd, securing ₹13.73Cr in new refinery business through strategic account acquisition.

India

Message

At Uni Abex Alloy Products Ltd, I lead Pan-India sales across Oil & Gas, Petrochemical, and Fertilizer sectors for a ₹120+Cr business portfolio. I secured ₹13.73Cr in new refinery business with NRL and Tecnicas through strategic account acquisition and specification-based selling.

At Bray Controls India, I grew East and North-East business by 72%, from ₹14.5Cr to ₹25Cr, with gross profit above 35% for MRO. I also won five industrial projects worth ₹14Cr and improved channel partner business by 33%.

Earlier, I scaled Valmet Flow Control India’s Eastern India, Nepal, and Bangladesh territory from ₹5.5Cr to ₹27Cr. Across my sales career, I’ve developed industrial accounts in sectors including Oil & Gas, Steel, Mining, and Power.

Experience

Work history, roles, and key accomplishments

Current

Sr. Manager – Sales

Current

Uni Abex Alloy Products Ltd

Apr 2025 - Present (1 year 6 months)

Leading Pan-India sales across Oil & Gas, Petrochemical, and Fertilizer sectors, supporting a ₹120+ Cr business portfolio. Driving revenue growth, pricing, margin protection, and working-capital performance while achieving 100% EBITDA objectives.

Sales Leadership P&L management Pricing Strategy Margin Management Working Capital Management Forecasting Pipeline Governance Cross functional Coordination Customer Acquisition Specification Selling

ASM – Outside Sales

Bray Controls India

Sep 2023 - Mar 2025 (1 year 6 months)

Scaled East & North-East business by 72%, increasing revenue from ₹14.5 Cr to ₹25 Cr with Gross Profit >35% for MRO. Provided sales leadership and performance coaching to regional sales engineers and channel partners.

Sales Leadership Channel Development Key Account Management Consultative Selling Specification Selling Coaching Revenue Growth Profit Management

Assistant Sales Manager

Valmet FlowControl India

May 2017 - Aug 2023 (6 years 3 months)

Transformed 5X growth across Eastern India, Nepal, and Bangladesh, scaling revenue from ₹5.5 Cr to ₹27 Cr with GP >40%. Spearheaded recurring business worth ₹8–10 Cr through strategic account development.

Sales Strategy Key Account Management Channel Sales Coaching Pipeline Management Market Expansion Revenue Growth Customer Acquisition

Sales Executive

Forbes Marshall Pvt. Ltd

May 2013 - Apr 2017 (3 years 11 months)

Scaled East India revenue from ₹10 Lakhs to ₹2.6 Cr (26X Growth) through new customer acquisition and consultative selling. Improved pipeline conversion to 40–50% through market analysis and competitive positioning.

Customer Acquisition Consultative Selling Technical Selling Application Based Selling Market Analysis Competitive Positioning Pipeline Management

Engineer-Sales

ION Exchange Pvt. Ltd

Aug 2011 - Apr 2013 (1 year 8 months)

Pioneered the Oil & Gas vertical from scratch and secured first trial orders with zero existing client base. Managed the complete order-to-application sales cycle across West and North India.

Sales Order Management Supplier Qualification Customer Relationship Management Oil And Gas Industry