Shiv Sujir
@shivsujir
I build GTM content and SEO programs that generate qualified B2B SaaS demand.
What I'm looking for
At Pathlock, I led GTM content and messaging for three product launches, translating technical capabilities into ebooks, solution briefs, fact sheets, launch blogs, and email campaigns that sales teams used in prospect conversations.
I’ve built content engines for B2B SaaS and cybersecurity, including technical compliance white papers on SOX, GDPR, and PCI-DSS. My integrated content and SEO programs helped Pathlock reach 91 top-3 and 138 top-10 keyword rankings in 2024, while driving 46% of qualified leads.
Previously, I owned content and communications at ColorTokens and led editorial teams at CureJoy, shaping brand voice, growing online communities, and mentoring writers and editors.
Experience
Work history, roles, and key accomplishments
Content Marketing Manager
Pathlock
Jun 2024 - May 2025 (11 months)
Led GTM content strategy for three product launches, authored technical compliance white papers, and built demand-gen and sales enablement assets. Drove 46% of organic leads in 2024 through integrated content and SEO programs.
Education
Degrees, certifications, and relevant coursework
Makhanlal Chaturvedi Rashtriya Patrakarita Vishwavidhyalaya
Master of Arts, Communication and Media Studies
2009 - 2011
Pursued a Master's degree in Communication and Media Studies, focusing on media and communication theories and practices.
Availability
Location
Authorized to work in
Job categories
Skills
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