Open to opportunities

Aishwarya Nedunuri

@aishwaryanedunuri

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Content Marketing Manager driving growth through storytelling, SEO, and product strategy.

India

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What I'm looking for

I seek a role where I lead content strategy and GTM storytelling, work cross-functionally, use data-driven SEO and AI tools, and drive measurable engagement and growth.

I am a creative, results-driven content marketing professional with 4+ years of experience in SaaS, fintech, AI, and FMCG sectors, blending data-driven insights with narrative creativity to grow brands and demand.

I've led content and go-to-market strategy for product initiatives, developed technical documentation for Google Cloud, and managed SEO-led campaigns that increased website traffic by 32% and brand engagement by 40%.

My strengths include content strategy, SEO, product storytelling, and cross-functional collaboration with design, product, and sales teams to create high-performing marketing assets and enablement materials.

I adopt an analytical yet creative approach, use modern content and AI tools like SEMrush, Google Analytics, Gemini, and Copy.ai, and prioritize measurable impact and stakeholder alignment in every program I own.

Experience

Work history, roles, and key accomplishments

Current

Content Marketing Manager

Current

HR Group

Apr 2025 - Present (8 months)

Lead content and go-to-market strategy for GreenSip, creating whitepapers, case studies, and SEO-optimized blogs that drove a 40% increase in brand engagement and strengthened cross-channel storytelling.

Content Strategy SEO Copywriting Thought Leadership Go To Market Stakeholder Management Content Repurposing Analytics

Technical Content Lead

Google

Feb 2025 - May 2025 (3 months)

Developed technical content and API documentation for Google Cloud, translating complex AI and cloud topics into educational material and improving documentation readability and engagement by 35%.

Technical Writing API Documentation Cloud Computing Content Strategy Editing

Content Strategist

Zenwork, Inc.

Jul 2024 - Dec 2024 (5 months)

Managed content strategy for Zenwork Payments, Tax1099, and Compliancly, producing whitepapers and SEO-led articles that increased website traffic by 32% and supported U.S. fintech lead-generation goals.

Content Strategy SEO Whitepapers Copywriting Lead Generation Analytics Cross Functional Collaboration

Senior Product Marketer

Innocom Ventures Pvt. Ltd.

Oct 2023 - Mar 2024 (5 months)

Developed B2B and SaaS marketing content including pitch decks and product collaterals, simplifying complex product messaging into actionable sales and marketing assets.

Product Marketing SaaS Marketing Messaging Pitch Decks Sales Enablement Copywriting Collateral Development Content Strategy

Content Writer & Digital Marketer

Offbeat

Oct 2022 - Nov 2023 (1 year 1 month)

Created website, blog, and social media content, managed social profiles, and produced ad copy for targeted PPC campaigns to drive engagement and conversions.

Content Writing Social Media Marketing Content Strategy Community Management SEO Campaign Management Analytics

Business Consultant

Karma Group

Feb 2021 - Aug 2022 (1 year 6 months)

Created business documentation, campaign content, and training materials, supporting digital marketing initiatives that improved lead conversion by 25%.

Business Documents And Training Materials Digital Marketing Lead Generation Analytics

Education

Degrees, certifications, and relevant coursework

IBS Bangalore

Postgraduate Diploma in Marketing, Marketing

Completed a Postgraduate Diploma in Marketing at IBS Bangalore, focusing on marketing strategy and practical applications for digital and product marketing.