shakeeb masood
@shakeebmasood
Management consultant with 6+ years of process optimization experience.
What I'm looking for
I am a management consultant with over six years of experience in building and optimizing processes, defining strategies, and aligning incentives. My journey has allowed me to advise CXOs across various domains, including business strategy, operations, product development, and data analysis, both qualitative and quantitative. Currently, I am driving synergies at Tiny Miracles, leveraging actionable data insights and fostering active collaboration.
At Tiny Miracles, I successfully launched two ventures, Tiny Cane Collective and Bombay Plastic, generating a combined revenue of 6 million INR within just six months. I have also revamped HR processes to include per-piece workers in social security, positively impacting the lives of 350 individuals. My role involves managing project deadlines and ensuring clarity in communication across teams and CXO calendars, which has been crucial for our multi-stakeholder initiatives.
Previously, I led the go-to-market strategy for a digital recruitment platform at Altum Staffing & Marketing Solutions, significantly reducing recruitment costs. My experience also includes designing engagement strategies for The Coca-Cola Company's 'World Without Waste' campaign, where I improved engagement by 30%. With a solid foundation in engineering and an MBA focused on strategy, I am passionate about creating impactful solutions in diverse sectors.
Experience
Work history, roles, and key accomplishments
Chief of Staff
Tiny Miracles
Jul 2024 - Present (1 year 1 month)
Currently driving synergies across Tiny Miracles through actionable data insights and active collaboration. Launched two ventures generating a combined revenue of 6M INR in 6 months and revamped HR processes impacting 350 people.
Chief of Staff
Altum Staffing & Marketing Solutions Pvt. Ltd.
Jan 2020 - Mar 2024 (4 years 2 months)
Led GTM strategy for a digital recruitment platform, reducing recruitment costs by half and generating INR 20M monthly revenue through collaboration with FMCG and e-commerce clients.
Academic Researcher – Campaign Strategy
The Coca-Cola Company
Apr 2019 - Nov 2019 (7 months)
Designed strategies for the 'World Without Waste' campaign, improving engagement with Gen Z by 30% through focus groups, enhancing consumer feedback loops.
Senior Engineer
Larsen & Toubro
Aug 2016 - Jul 2018 (1 year 11 months)
Executed sustainable energy solutions worth INR 800M, demonstrating systemic problem-solving in resource-constrained environments through solar power projects.
Education
Degrees, certifications, and relevant coursework
Asian Institute of Management
Master of Business Administration, Business Administration
Master of Business Administration (MBA) with a focus on Strategy, aimed at equipping students with the necessary skills to develop and implement effective business strategies.
Aligarh Muslim University
Bachelor of Technology, Electrical Engineering
Bachelor of Technology (B.Tech) in Electrical Engineering, providing a strong foundation in electrical systems, circuit design, and engineering principles.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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