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Shailza DubeySD
Open to opportunities

Shailza Dubey

@shailzadubey

I turn customer research and sales insights into effective go-to-market strategies.

India
Message

What I'm looking for

I'm seeking a Product Marketing Manager role where I can apply consumer research, buyer personas, positioning, and go-to-market execution to improve product adoption and customer engagement at scale.

At Muthoot Risk Insurance & Broking Services, I drive go-to-market execution and sales enablement for corporate insurance products, meeting HR leaders and business owners to build a monthly pipeline of 50+ corporate prospects.

I translate client needs into coverage requirements, positioning recommendations, and tailored value propositions that generate 3–5 qualified RFQs each month. I also work with five-plus insurance providers to align messaging and recommendations with client requirements and budgets.

Previously at ClearTax, I managed a 300+ monthly lead pipeline and used funnel and campaign analysis to improve lead-to-customer conversion by 42%. My work with LeadSquared and Ozonetel CRM helped surface segmentation insights for sales and messaging.

Through live marketing projects for OOGE and research into e-commerce adoption, I've built buyer personas, analyzed competitors, and uncovered consumer purchase barriers. I'm completing a PGDM in Marketing and am focused on applying consumer insight, positioning, and GTM strategy in product marketing.

Experience

Work history, roles, and key accomplishments

MS
Current

Relationship Manager

Muthoot Risk Insurance & Broking Services

May 2026 - Present (3 months)

Drive go-to-market execution and sales enablement for corporate insurance products, conducting 8-12 client meetings daily and building a pipeline of 50+ corporate prospects monthly. Synthesize client needs into product requirements and partner cross-functionally with insurance providers to align positioning and messaging.

Education

Degrees, certifications, and relevant coursework

Welingkar Institute of Management Development & Research logoWR

Welingkar Institute of Management Development & Research

Post Graduate Diploma in Management, Marketing

2024 - 2026

Grade: 7.93/10

Pursuing a PGDM in Marketing with a CGPA of 7.93/10.

Tech stack

Software and tools used professionally

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