Nandha Gopala Guhan User
@nandhagopalaguhanuse
Product Marketing Manager with 5+ years in B2B SaaS.
IndiaWhat I'm looking for
Product Marketing leader with 6+ years building go-to-market strategy for B2B SaaS, from first positioning statement through sustained revenue growth.
Took a new product from zero to 10,000+ users in six months, landing #3 Product of the Day on Product Hunt.
Built and led a 13-person marketing team to repeat that motion across a multi-product portfolio, including products still in development. Redesigned pricing and packaging across three products and led GTM messaging across US, UK, and European markets, using GA4, PostHog, and Hotjar to nearly double trial-to-paid conversion and cut Time-to-Value and churn in half.
Builds the team as deliberately as the strategy — hiring and mentoring the people who execute it, not just writing the plan.
Experience
Work history, roles, and key accomplishments
Product Marketing Manager
Codevantage Technologies Pvt. Ltd
Feb 2024 - Present (2 years 6 months)
As a Product Marketing Manager, I specialize in user growth and revenue optimization for B2B SaaS products. I have developed and executed go-to-market strategies, driving significant adoption and revenue growth. My data-driven approach has led to increased activation rates and reduced churn, while I have successfully scaled marketing efforts to boost organic traffic and user engagement.
Growth Marketer
Cartrabbit Technologies Pvt. Ltd
Jan 2022 - Jan 2024 (2 years)
In my role as a Growth Marketer, I increased user signups significantly through SEO and data-driven marketing strategies. I successfully boosted organic traffic and developed high-converting landing pages, enhancing lead generation and user engagement for our B2B SaaS product.
Digital Marketing Specialist
The Brand Brakket
Jan 2020 - Jan 2022 (2 years)
As a Digital Marketing Specialist, I optimized on-page SEO for various brands, significantly increasing organic traffic and sales. I managed performance marketing campaigns and social media strategies, leading to improved online presence and customer engagement.
Education
Degrees, certifications, and relevant coursework
Anna University
Bachelor of Engineering, Engineering
2014 - 2018
Completed a Bachelor of Engineering, focusing on engineering principles and practices. Developed skills in problem-solving, critical thinking, and technical knowledge applicable to various engineering fields.
Availability
Location
IndiaAuthorized to work in
Social media
Skills
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