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Nandha Gopala Guhan UserNU
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Nandha Gopala Guhan User

@nandhagopalaguhanuse

Product Marketing Manager with 5+ years in B2B SaaS.

India
Message

What I'm looking for

I am seeking a dynamic role that fosters growth, innovation, and collaboration, where I can leverage my marketing expertise to drive impactful results.

I am a Product Marketing Manager with over 5 years of experience in fast-paced B2B SaaS startups. My expertise lies in user growth, feature adoption, and revenue optimization. I have a proven track record of developing and executing go-to-market strategies that drive adoption and revenue growth. My data-driven approach has led to significant improvements in activation rates and customer retention.

At Codevantage Technologies, I successfully increased activation by 60% and reduced churn by 10% through effective lifecycle marketing and A/B testing. I have also driven 60% revenue growth through upsell and cross-sell strategies, showcasing my ability to scale growth and achieve market success. My experience includes launching product features with over 50% user engagement and achieving #3 Product of the Day on Product Hunt, significantly boosting visibility and conversions.

With a strong focus on cross-functional collaboration, I align marketing efforts with product, sales, engineering, and customer success teams to optimize performance. I am passionate about leveraging market research and competitive analysis to inform product strategy and drive user engagement. I am now looking to bring my skills and experience to a new opportunity where I can continue to make a meaningful impact.

Experience

Work history, roles, and key accomplishments

Codevantage Technologies Pvt. Ltd logoCL
Current

Product Marketing Manager

Codevantage Technologies Pvt. Ltd

Feb 2024 - Present (2 years 4 months)

As a Product Marketing Manager, I specialize in user growth and revenue optimization for B2B SaaS products. I have developed and executed go-to-market strategies, driving significant adoption and revenue growth. My data-driven approach has led to increased activation rates and reduced churn, while I have successfully scaled marketing efforts to boost organic traffic and user engagement.

Education

Degrees, certifications, and relevant coursework

Anna University logoAU

Anna University

Bachelor of Engineering, Engineering

2014 - 2018

Completed a Bachelor of Engineering, focusing on engineering principles and practices. Developed skills in problem-solving, critical thinking, and technical knowledge applicable to various engineering fields.

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