raghavi samshika
@raghavisamshika
I build B2B and B2C GTM campaigns that turn technical products into qualified pipeline.
What I'm looking for
I've led end-to-end B2B marketing at FinanceOps, building GTM strategy, positioning, content, outbound campaigns, and lead generation from the ground up. My work helped secure one paying client within three months while expanding organic visibility through SEO, GEO, and AEO initiatives.
At Corent Technology, I drove GTM and ABM-style partner marketing across global ISVs, SIs, and MSPs, translating cloud offerings into partner value propositions. I've supported MQL-to-SQL conversion, sales pipelines, product messaging, digital campaigns, CRM lead scoring, and the development of CATAI, an AI-powered chatbot concept based on GEO and AEO principles.
Experience
Work history, roles, and key accomplishments
Marketing Analyst Lead
FinanceOps
Feb 2026 - Aug 2026 (6 months)
Owned B2B marketing end-to-end as a solo contributor, building GTM plans, content, and campaigns from scratch, resulting in one paying client within 3 months. Drove SEO, GEO, and AEO initiatives and executed B2B and B2C campaigns across healthcare, credit unions, lending partners, and SMEs in the USA and Canada.
Education
Degrees, certifications, and relevant coursework
Dhanalakshmi Srinivasan College of Engineering & Technology
Bachelor of Technology, Information Technology
Bachelor of Technology in Information Technology from Dhanalakshmi Srinivasan College of Engineering & Technology, completed in April 2014.
Availability
Location
Authorized to work in
Job categories
Skills
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