Ajay Pillai
@ajaypillai1
Remote Marketing Strategy Manager | 9+ Years in B2B & B2C | Business Analytics, GTM Strategy & Campaign Leadership | 30% Lead Growth & 25% Higher ROI
What I'm looking for
Results-driven Marketing Manager with 9+ years of experience in Growth Marketing, Performance Marketing, Digital Marketing, and Brand Strategy across the construction materials, engineering, SaaS, and IT industries. Proven expertise in developing data-driven marketing strategies that accelerate business growth, generate qualified leads, improve customer acquisition, and maximize marketing ROI.
Experienced in leading cross-functional marketing teams, managing multi-channel campaigns, and executing high-impact digital marketing initiatives across Google Ads, Meta Ads, LinkedIn Ads, SEO, SEM, content marketing, email automation, and marketing analytics. Strong background in campaign planning, budget optimization, conversion rate optimization (CRO), marketing automation, customer journey mapping, and performance reporting using Google Analytics 4, Google Tag Manager, Power BI, and advanced Excel.
Skilled in Go-to-Market (GTM) strategy, demand generation, lead generation, CRM management, stakeholder management, project management, and business development support. Adept at combining analytical thinking with creativity to build scalable marketing systems that drive measurable business outcomes.
Passionate about leveraging AI-powered marketing tools, automation, and data analytics to improve efficiency, optimize customer experiences, and support sustainable business growth.
Experience
Work history, roles, and key accomplishments
Assistant Marketing Manager
Firmway Services Private Limited
Aug 2025 - Present (11 months)
Led and executed 40+ multi-channel marketing campaigns, increasing lead generation by 30% and improving campaign ROI by 25% to support go-to-market initiatives. Produced quarterly market intelligence reports and implemented performance reporting processes to improve conversion rates and reduce customer acquisition costs.
Marketing Specialist
Axium Global
Apr 2025 - Aug 2025 (4 months)
Developed and executed 20+ marketing strategies aligned with business goals, increasing brand visibility by 15% and generating 18% business growth. Mentored 5+ marketing professionals and led performance analysis to improve campaign execution timelines and effectiveness.
Marketing Manager
TECHNONICOL India
Apr 2022 - Apr 2025 (3 years)
Oversaw planning and execution of 25+ projects, ensuring 95% on-time delivery and completion within approved budgets. Demonstrated strong organizational skills across marketing delivery.
Education
Degrees, certifications, and relevant coursework
DY Patil University
Master’s in Business Analytics, Business Analytics
Completed a Master’s in Business Analytics at DY Patil University in 2024.
DY Patil University
MBA - Business Analyst, Business Analytics
Completed a certification/course titled MBA - Business Analyst at DY Patil University in February 2022.
Welingkar Institute of Management
MBA - Media and Advertising, Media & Advertising
Completed a certification/course titled MBA - Media and Advertising at Welingkar College in February 2021.
Welingkar Institute of Management
PGDM in Media & Advertising, Media & Advertising
Completed a PGDM in Media & Advertising at Welingkar Institute of Management in 2019.
MICA – The School of Ideas
MICA Upgrade - Digital Marketing, Digital Marketing
Completed MICA Upgrade in Digital Marketing in February 2017.
MICA – The School of Ideas
Facebook Marketing by Mica Upgrade, Facebook Marketing
Completed Facebook Marketing (MICA Upgrade) in February 2017.
Jeevan Joyt Educational Trust
Bachelor’s in Mass Communication, Mass Communication
Completed a Bachelor’s in Mass Communication in 2016 at Jeevan Joyt Educational Trust.
Reena Mehta College
Bachelor of Mass Media (BMM) - Advertising, Advertising
Completed a BMM (Bachelor of Mass Media) in Advertising at Reena Mehta College in March 2013.
Reena Mehta College
HSC
Completed HSC at Reena Mehta College in February 2010.
St Xavier's High School
SCC
Completed SCC at St Xavier's High School in February 2008.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
Interested in hiring Ajay?
You can contact Ajay and 90k+ other talented remote workers on Himalayas.
Message AjayGet matched with your dream remote job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
