Muhammad Shahmeer Khan - Performance Marketing Specialist - Love Finance | Himalayas
Muhammad Shahmeer KhanMK
Open to opportunities

Muhammad Shahmeer Khan

@shahmeer-khan

Performance marketing specialist with a focus on data-driven strategies.

United Kingdom

What I'm looking for

I am looking for a dynamic role that fosters innovation and growth, where I can leverage my skills in performance marketing and data analytics to drive impactful results.

I am a performance marketing specialist with a Master's in Digital Marketing and Management from Cardiff Metropolitan University. My expertise lies in reshaping the Paid Media landscape, where I have successfully managed substantial budgets and delivered impressive results. For instance, I achieved a staggering 730% return on ad spend through strategic Google Ads management and innovative paid social media campaigns. My analytical approach has consistently elevated conversion rates and improved budget forecasting for my clients.

Currently, I manage a monthly budget of £400k at Love Finance, where I generated £130K in qualified leads within the first three months and increased organic website traffic by 130%. My previous roles have equipped me with a robust skill set in digital marketing analytics, performance marketing, and dashboard creation, enabling me to provide actionable insights and enhance overall campaign effectiveness. I thrive on challenges and am passionate about leveraging data to drive marketing success.

Experience

Work history, roles, and key accomplishments

LF
Current

Performance Marketing Specialist

Love Finance

Aug 2023 - Present (1 year 10 months)

Managed a monthly budget of £240k across Paid Social, Google, and MS Bing, successfully generating £130K in qualified leads within the first three months. Achieved an impressive average 500% increase in Return on Ad Spend (ROAS) through Google Ads campaigns and significantly increased organic website traffic by 130%. Developed real-time dashboards using Hubspot and Looker Studio.

LM

Performance Marketing Specialist

Liberty Marketing

Aug 2023 - Sep 2024 (1 year 1 month)

Generated monthly reports and provided analytics to senior management, enhancing budget forecasting and increasing D2C sales by 48% MoM for a retail client. Managed £120k monthly ad spend across Social, Google, and Bing channels, achieving 600% ROAS for a client through Bing and Google Shopping campaigns. Supercharged Paid Search and PMax campaigns using Scripts and automation.

Education

Degrees, certifications, and relevant coursework

Cardiff Metropolitan University logoCU

Cardiff Metropolitan University

Master's, Digital Marketing and Management

Specialised in reshaping the Paid Media landscape, leveraging a Master's in Digital Marketing and Management. Focused on strategic Google Ads management and innovative paid social media campaigns.

Bahria University logoBU

Bahria University

Bachelor of Computer Science, Computer Science

Completed a Bachelor of Computer Science degree. Gained foundational knowledge in computer science principles and practices.

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