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SP@samarthpailwan
Results-driven CRM Executive with expertise in customer engagement and retention strategies.
IndiaResults-driven CRM Executive with a strong background in customer engagement and retention strategies within the online gaming and D2C sectors. Proficient in leveraging CRM platforms such as Clevertap, Optimove, and Moengage to optimize campaigns and analyze data for targeted marketing initiatives. Committed to enhancing user experiences through data-driven insights and innovative strategies.
With a Master of Business Administration in Marketing from Sinhgad Institute of Management, I have developed a robust skill set in CRM Management, Marketing Automation, and Data Analysis. My experience includes designing and executing retention strategies across multiple channels, including SMS, WhatsApp, email, and push notifications, ensuring alignment with business goals and customer lifecycle stages.
I have a proven track record of collaborating with cross-functional teams to ensure cohesive messaging and exceptional customer experiences. My analytical skills, combined with a passion for gaming and customer engagement, drive my commitment to delivering innovative solutions that enhance user experiences and drive business growth.
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Work history, roles, and key accomplishments
Beta Blink
Feb 2024 - Present (1 year 9 months)
As a CRM Executive, developed and implemented campaigns to enhance customer engagement and retention in the online gaming sector. Analyzed customer data for audience segmentation and personalized marketing efforts, utilizing CRM tools to optimize campaigns.
Deltatech Gaming Ltd
Aug 2022 - Jan 2024 (1 year 5 months)
Conducted market research and competitive analysis to identify trends. Initiated lead generation and nurtured client relationships, providing exceptional support and executing retention strategies across various communication channels.
Degrees, certifications, and relevant coursework
Master of Business Administration, Marketing
2020 - 2022
Developed and implemented CRM campaigns to drive customer engagement and retention in the online gaming sector.
Bachelor of Business Administration, Marketing
2017 - 2020
Analyzed customer data to segment audiences and personalize marketing efforts, enhancing user experience.
Software and tools used professionally
IndiaYou can contact Samarth and 90k+ other talented remote workers on Himalayas.
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