Aleem Khan
@aleemkhan
Results-driven email marketing manager with 8 years of experience.
What I'm looking for
With over 8 years of experience in email and digital marketing, I have honed my skills in enhancing customer engagement through targeted strategies. My journey has been marked by a results-driven approach, where I have successfully developed and executed effective email marketing campaigns that significantly increase customer engagement and lifetime value.
In my recent role as a CRM Manager, I created and optimized powerful email marketing campaigns using tools like Klaviyo and WebEngage. I oversaw CRM database management, ensuring data integrity and precision in segmentation, which fueled successful targeted campaigns. My commitment to continuous improvement is reflected in my ability to analyze campaign metrics and extract actionable insights that drive revenue growth and enhance customer experiences.
Experience
Work history, roles, and key accomplishments
CRM Manager
Single Odla
Feb 2023 - Present (2 years 5 months)
Created and optimized email marketing campaigns using Klaviyo and WebEngage, leveraging highly segmented, data-driven approaches to increase relevance and effectiveness. Oversaw CRM database management, ensuring data integrity and precision in segmentation to fuel successful targeted and personalized campaigns. Spearheaded continuous optimization of email campaigns through A/B testing and performa
Data Analyst/Email Marketing Specialist
PIKKY
Sep 2021 - Present (3 years 10 months)
Collected, analyzed, and interpreted key data metrics to uncover actionable insights that drove enhanced email marketing strategies and customer engagement initiatives. Identified critical patterns and trends within email marketing performance data, translating them into data-driven recommendations to optimize future campaigns and boost ROI. Utilized Power BI to design and deliver compelling data
Digital Marketing Specialist
Mavenclickz Media
May 2016 - Present (9 years 2 months)
Drove a 30% increase in engagement by developing and executing data-driven digital marketing strategies across channels, including email, social media, SEO, PPC, and content marketing. Enhanced CRM segmentation and targeting, enabling personalized email and social campaigns that improved click-through rates by 15% and increased customer retention by 10%. Implemented A/B testing strategies on key c
Education
Degrees, certifications, and relevant coursework
National Institute of Technology
MTech, Communication and I.T.
Completed a Master of Technology in Communication and I.T. at the National Institute of Technology, Srinagar. Focused on advanced topics in communication and information technology.
SRM University
B.Tech, Computer Science
Grade: 8 CGPA
Activities and societies: Participated in the National Conference on Green Chemistry (NCGC) and the National Workshop on Mathematical Analysis and Modelling (NWMAM). Attended the Microsoft Student Partner Bootcamp and a National Workshop on Web Technology using PHP/MySQL.
Obtained a Bachelor of Technology in Computer Science from SRM University, Chennai. Achieved a CGPA of 8, demonstrating strong academic performance in computer science principles.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
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